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Sales Excellence

Krisen in Vertriebsteams meistern

  • 01-12-2023
  • Führung & Motivation
Published in:
Authors
Dr. Tobias Heisig
Dr. Alexander Wittwer
Published in
Sales Excellence | Issue 12/2023

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Excerpt

Mitarbeiter im Vertrieb lieben die Eindeutigkeit: Klare Produkte und verständliche Nutzenmerkmale, einfache Leitfäden, ein funktionierendes CRM-System. Verständlich, denn Vertrieblerinnen und Vertriebler stehen unter einem immensen Druck. Für sie ist es wichtig, effizient und effektiv zu sein. Doch unter Krisenbedingungen verschärft sich die Situation. Wie wird der Wandel erlebt und welche Führung braucht es dann? …

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previous article Wie Business-Pitches durch KI effektiver werden
next article Unternehmenskultur und Performance im Vertrieb leben
Title
Krisen in Vertriebsteams meistern
Authors
Dr. Tobias Heisig
Dr. Alexander Wittwer
Publication date
01-12-2023
Publisher
Springer Fachmedien Wiesbaden
Published in
Sales Excellence / Issue 12/2023
Print ISSN: 2522-5960
Electronic ISSN: 2522-5979
DOI
https://doi.org/10.1007/s35141-023-1718-1

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