Advertisement
Published in:
1997 | OriginalPaper | Chapter
Marketing
Author : Gordon Edington
Published in: Property Management
Publisher: Macmillan Education UK
Included in: Professional Book Archive
Activate our intelligent search to find suitable subject content or patents.
Select sections of text to find matching patents with Artificial Intelligence. powered by
Select sections of text to find additional relevant content using AI-assisted search. powered by
This chapter considers marketing as a management discipline and its position in a property-owning organization. Tenants and potential tenants also give their views on the approach to property marketing which is recommended in this chapter.