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2013 | OriginalPaper | Chapter

99. Measuring Language Attitudes Based on Matched-Guise Technique

Authors : Huaying Chen, Huaizhou Mao

Published in: Informatics and Management Science IV

Publisher: Springer London

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Abstract

This paper is about the language attitudes that Uyghur University students in Xinjiang have towards Uyghur-their mother tongue, Chinese-their second language, and English-their foreign and third language. The language attitudes of 236 Uyghur undergraduate students from three universities in Urumqi were investigated using the matched-guise technique. This study finds that although there are statistically significant differences between their attitudes towards Uyghur, Chinese and English, Uyghur university students hold overall favorable and positive attitudes towards all the three languages, and they give Uyghur the highest rating.

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previous chapter On the Content-Based Instruction of EFL for Chinese Undergraduates
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Literature
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Edwards J, Ryan EB Giles H (1982) Language attitudes and their implication among English speakers. vol 5. In: Arnold E (ed.) Attitudes towards language variation. London, pp 20–33
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Garrett P, Coupland N, Williams A (2003) Investigating language attitudes: social meanings of dialect, ethnicity and performance, vol 9. University of Wales Press, Cardiff, pp 36–38
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Fishman JA (1966) Language loyalty in the United States. Hague Mouton 5:22–26
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Lambert WE (1967) A social psychology of bilingualism. J Soc Issues 23(2):91–99CrossRef
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Fasold R (1984) Sociolinguistics of society. vol 12. Basil Blackwell, Oxford, pp 87–90
Metadata
Title
Measuring Language Attitudes Based on Matched-Guise Technique
Authors
Huaying Chen
Huaizhou Mao
Copyright Year
2013
Publisher
Springer London
Book
Informatics and Management Science IV

Print ISBN: 978-1-4471-4792-3

Electronic ISBN: 978-1-4471-4793-0

Copyright Year: 2013

DOI
https://doi.org/10.1007/978-1-4471-4793-0_99

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