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2023 | OriginalPaper | Chapter

1. Metaverse—The Immersive 3D Virtual World’s Innovation Diffusion in the Financial Sector

Author : Abeba N. Turi

Published in: Financial Technologies and DeFi

Publisher: Springer International Publishing

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Abstract

The chapter portrays possible traditional finance landings in the metaverse and emerging financial technology constructs of the 3D virtual space. It further provides insights on how financial institutions can benefit from the emerging wave of the 3D Internet beyond the hype. The financial component of the metaverse is one of the vital developments we will observe in the years to come as the applications and business cases that run on it emerge. In connection with this, the chapter presents a detailed analysis of the opportunities and challenges of metaverse banking by closely examining the 3D virtual economic system and its focal constructs. The potential for Defi protocols and fintech companies is immense to facilitate financial interactions in metaverse platforms. Yet, not to be left behind in our evolving digital world, there is a potential for legacy financial institutions to leverage metaverse in creating value through a thoughtful virtual presence. Yet, this will take time, and a detailed examination of the financial application areas is vital before any at-scale enterprise adoption where most metaverse platforms are sparsely populated.

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Footnotes
7
Available at an average transaction speed of 66 cryptocurrencies with the highest market cap as of March 2022 https://​www-statista-com.​ezproxy.​myucwest.​ca/​statistics/​944355/​cryptocurrency-transaction-speed/​ Accessed on June 14, 2022.
 
8
See, for example, a visit to the Decentraland, “Decentraland: The Metaverse’s Early Mover” by Mario Gabriele at the Generalist, https://​www.​readthegeneralis​t.​com/​briefing/​decentraland. Accessed on June 21, 2022.
 
12
The Verge reported, “Facebook is spending at least $10 billion this year on its metaverse division
And expects to spend more ‘for the next several years’” https://​www.​theverge.​com/​2021/​10/​25/​22745381/​facebook-reality-labs-10-billion-metaverse Accessed on March 15, 2022.
 
13
Ron Shevlin at the Forbes from the observations on Fintech Snak Tank on February 4, 2022, Digital Land Grab: Metaverse Real Estate Prices Rose 700% In 2021 https://​www.​forbes.​com/​sites/​ronshevlin/​2022/​02/​04/​digital-land-grab-metaverse-real-estate-prices-rose-700-in-2021/​?​sh=​4daa4b7c7cdc Accessed on June 2, 2022.
 
14
On November 2, 2021, The Korea times ran a story on “Korea launches 'metaverse' alliance“ highlighting the governmental and institutional attention toward the emerging 3D virtual world and its enabling technologies. Retrieved in June 2022.
 
18
Yahoo Finance reported on November 30, 2021, reported “KB Kookmin Bank—one of the biggest financial institutions in South Korea—has entered the virtual realm with the development of the KB Metaverse VR Branch Testbed.” https://​ca.​finance.​yahoo.​com/​news/​south-korea-kb-bank-enters-121438920.​html Accessed on April 21, 2022.
 
19
Redefining Customer Experience in Financial Sector with VR and AR https://​ibsintelligence.​com/​blogs/​redefining-customer-experience-in-financial-sector-with-vr-and-ar/​ Accessed on June 11, 2022.
 
20
Available at Stripe: https://​stripe.​com/​en-ca/​use-cases/​crypto Accessed June 2022.
 
21
see Shevlin’s observations of the JPMorgan’s Decentraland lounge from the Fintech Shark Tank at the Forbes at https://​www.​forbes.​com/​sites/​ronshevlin/​2022/​02/​16/​jpmorgan-opens-a-bank-branch-in-the-metaverse-but-its-not-for-what-you-think-its-for/​?​sh=​638a5700158d Accessed on June 5, 2022.
 
Literature
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Metadata
Title
Metaverse—The Immersive 3D Virtual World’s Innovation Diffusion in the Financial Sector
Author
Abeba N. Turi
Copyright Year
2023
DOI
https://doi.org/10.1007/978-3-031-17998-3_1

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