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2020 | OriginalPaper | Chapter

Micro-foundations of Artificial Intelligence Adoption in Business: Making the Shift

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Abstract

Artificial Intelligence has gradually materialized as an independent research field within information systems and business domains. The new forms of work evolving in the business require substantial experimentation, lead generations, and real-time recommendations. This has driven the extraordinary increase in the adoption of Artificial Intelligence technologies. Even with front runner organizations across the domain envisioning the advantages of early adoption of Artificial Intelligence technologies, some organizations scuffle the adoption owing to various barriers. This paper analyzes the characteristics that lead to and factors inhibiting the adoption of Artificial Intelligence at the organization-level. Through this paper, we report the results of Twitter conversations involving small and medium scale organizations about their level of adoption of Artificial Intelligence and barriers that they are facing. Through this analysis, we provide insights and agenda to help the executives of small and medium scale organizations to prepare for the adoption of Artificial Intelligence.

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Metadata
Title
Micro-foundations of Artificial Intelligence Adoption in Business: Making the Shift
Authors
Amit Kumar Kushwaha
Arpan Kumar Kar
Copyright Year
2020
DOI
https://doi.org/10.1007/978-3-030-64849-7_22

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