2013 | OriginalPaper | Chapter
Moral Values from Simple Game Play
Authors : Eunkyung Kim, Ravi Iyer, Jesse Graham, Yu-Han Chang, Rajiv Maheswaran
Published in: Social Computing, Behavioral-Cultural Modeling and Prediction
Publisher: Springer Berlin Heidelberg
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We investigate whether a small digital trace, gathered from simple repeated matrix game play data, can reveal fundamental aspects of a person’s sacred values or moral identity. We find correlations that are often counterintuitive on the surface, but are coherent upon deeper analysis. This ability to reveal information about a person’s moral identity could be useful in a wide variety of settings.