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2023 | Book

NFTs for Business

A Practical Guide to Harnessing Digital Assets

Authors: Ahmed Bouzid, Paolo Narciso, Steve Wood

Publisher: Apress


About this book

Move beyond the tech jargon and the hype of non-fungible tokens (NFT)s and become empowered to think through solutions to solve your specific business problems.​ NFTs are important because they enable the manipulation of digital assets in ways that are closer to the way we manipulate physical assets. This book will serve as an introduction to the space and as a source of inspiration for connecting problem and solution dots.

Understanding what core problems NFTs solve and how they solve them will enable business leaders to design solutions and to put together the teams that will help them deliver on the promises of NFTs. This book is focused on explaining what NFTs are, what problems they solve, and what what technology makes them possible. It provides the larger technological, economic, and political context within which NFTs are emerging.

You'll learn how NFTs are currently being used, such as in assessing authenticity, creating scarcity, identifying provenance, establishing and confirming ownership, and enabling the tracking and collection of royalties You'll also see how NFTs allow for the creation of unique digital assets that can be owned and traded just like physical assets. NFTs is your guide to the emerging possibilities of ownership and monetization of digital assets in established industries.

What You'll Learn

See what problems NFTs can solveStudy the fundamentals of blockchain technologyUnderstand what “Web3” means and the possibilities ahead Identify problems that NFTs can solve Deliver NFT and blockchain based solutions

Who This Book Is For

Entrepreneurs, executives, and product line managers in the following industries: Art, Music, Podcasting, Gaming, Finance, and Real Estate. Additional audiences include Retail, Fashion, Entertainment, Event Management and Supply Chain Management.

Table of Contents

Chapter 1. Problems Solved by NFTs
Non-fungible tokens (NFTs) are digital assets that can come in the form of art, music, in-game items, videos, and more and seem to be everywhere these days. From art and music to tacos and toilet paper, these digital assets are selling like 17th-century exotic Dutch tulips – some for millions of dollars.
Ahmed Bouzid, Paolo Narciso, Steve Wood
Chapter 2. The Technology Behind NFTs
The technology which powers the creation, transfer, and use of NFTs is broadly known as either blockchain or distributed ledger technology in some circles. While Bitcoin was the first commonly used blockchain protocol, the technology has roots decades older than that. In this chapter we’ll get familiar with the technology.
Ahmed Bouzid, Paolo Narciso, Steve Wood
Chapter 3. Creating and Selling NFTs
Now that we have covered the specifics of how blockchain technology works, and specifically how it powers NFTs, the next most important topic is the creation and sale or distribution of those NFTs. For NFTs to serve any purpose, they must be created and put out into the world so people can make use of them.
Ahmed Bouzid, Paolo Narciso, Steve Wood
Chapter 4. NFT Disruption and Innovation in the Art World
Author: Paolo
Ahmed Bouzid, Paolo Narciso, Steve Wood
Chapter 5. The Gaming Industry and NFTs
The gaming industry has experienced a monumental shift in recent years, driven by rapid advancements in technology and the proliferation of the Internet. As games have grown in complexity and sophistication, the demand for unique and personalized in-game assets has also increased.
Ahmed Bouzid, Paolo Narciso, Steve Wood
Chapter 6. The Music Industry and NFTs
The concept of NFTs in music, or “music NFTs,” offers an innovative approach to digitizing and monetizing music. A music NFT isn't merely a digitized track or album; it is a digital token that can represent ownership or proof of authenticity of a musical work. But, the melody of NFTs doesn't stop at just tokenizing music.
Ahmed Bouzid, Paolo Narciso, Steve Wood
Chapter 7. Other Use Cases
In this chapter, our aim is twofold: first, to propose a methodology for identifying how this exotic thing called an NFT can be used in the real world to solve real problems, and second, to apply this methodology to explain and surface the value that NFTs are delivering and can deliver in five “real-life” sectors: event ticketing, food and drink, fashion, financial loans, and supply chain management.
Ahmed Bouzid, Paolo Narciso, Steve Wood
Chapter 8. The Future of NFTs
The future of NFTs is intimately intertwined with the future of the Web. NFTs did not emerge ex nihilo, nor were they the accidental exotic creations of geeks experimenting in their secluded dark-screened labs. NFTs emerged to solve a long-standing problem in the digital world, that of non-scarcity, and along the way revealed that they could deliver much more than a simulation “real life” by introducing commodity constraints so that we may re-create the basic building blocks of our real world, brick-and-mortar economies in the digital world. NFTs, we discovered, could in fact help us deliver on that original vision that came to life with the emergence of the Web back in the early 1990s, a web that was distributed, democratic, open, accessible to all, and safe and secure. As things stand today, 30 years on, we remain very far from that dream place where we wanted to go.
Ahmed Bouzid, Paolo Narciso, Steve Wood
Chapter 9. Uncovering Trends and Other Applications of NFTS
As we stand on the precipice of a new era, the digital age continues to redefine our lives in ways that were once beyond imagination. One revolutionary concept that has rapidly entered mainstream consciousness is that of non-fungible tokens, or NFTs.
Ahmed Bouzid, Paolo Narciso, Steve Wood
NFTs for Business
Ahmed Bouzid
Paolo Narciso
Steve Wood
Copyright Year
Electronic ISBN
Print ISBN