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Sales Excellence

Nicht nachgeben, sondern verteidigen!

  • 01-02-2023
  • Praxis & Prozesse
Published in:
Author
Ralf Koschinski
Published in
Sales Excellence | Issue 1-2/2023

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Excerpt

Eine entscheidende Phase bei der Neukundengewinnung ist die Preisverhandlung. Selbst wenn der Akquisitionsprozess bis hierhin gut verlaufen ist, droht an dieser Hürde noch das Scheitern. Ein Patentrezept gibt es nicht - aber ein paar Regeln, die die Chance erhöhen, den gewünschten Preis durchzusetzen. …

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previous article Technische Ausschreibungen richtig steuern
next article Zufriedenheit ist bares Geld wert
Title
Nicht nachgeben, sondern verteidigen!
Author
Ralf Koschinski
Publication date
01-02-2023
Publisher
Springer Fachmedien Wiesbaden
Published in
Sales Excellence / Issue 1-2/2023
Print ISSN: 2522-5960
Electronic ISSN: 2522-5979
DOI
https://doi.org/10.1007/s35141-022-1581-5

Other articles of this Issue 1-2/2023

New Work als Chance begreifen

  • Intro

Akquise mit Disziplin

  • Strategie & Management

Bücher

  • Service

Zufriedenheit ist bares Geld wert

  • Praxis & Prozesse

Verkäufer im Lieferketten-Dilemma

  • Strategie & Management

Viel mehr als nur ein Onlineshop

  • Strategie & Management