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Published in: Journal of International Entrepreneurship 3/2020

14-01-2020

Passion driving entrepreneurship and lifestyle migration: insights from the lutherie of Cremona

Authors: Simone Guercini, Diego Ceccarelli

Published in: Journal of International Entrepreneurship | Issue 3/2020

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Abstract

Passion is one the most observed phenomena in the entrepreneurial process. While most of the literature on this topic focuses on aspects linked to the individual emotional process, studies acknowledging the role of passion as a driver of entrepreneurship and lifestyle migration are scarce. This article aims to bridge this gap through framing lifestyle entrepreneurs who migrate due to their desire to pursue higher skills in their passion domain and to share the culture that pervades their migration destination. As a key antecedent of the lifestyle entrepreneur, passion can also create a true passion collective. Sharing passion with others is an important driver of the emergence of new cultural-social activities and networks of passionate people, today a vital resource for many entrepreneurs and businesses. Passion also provides the lifestyle entrepreneur with access to networks and the opportunity to interact with actors, resources, and activities embedded in the passion network. In this paper, we adopt a qualitative methodology using a single-case study of a lifestyle entrepreneur of a lutherie in an important Italian district. Creative districts provide an excellent setting to contribute to the field of passion, as ventures are mainly established as a result of the entrepreneurs’ passion and love for their business activities that are at the heart of their life choices.
Footnotes
1
Lifestyle entrepreneur is “anyone who places passion before profit, and intends to combine personal interests and talent with the ability to earn a living” (Zwilling 2012).
 
6
The names of the business case and individuals mentioned in this article are pseudonyms respecting the privacy of the parties.
 
7
The quoted sentences report personal considerations expressed by the interviewees.
 
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Metadata
Title
Passion driving entrepreneurship and lifestyle migration: insights from the lutherie of Cremona
Authors
Simone Guercini
Diego Ceccarelli
Publication date
14-01-2020
Publisher
Springer US
Published in
Journal of International Entrepreneurship / Issue 3/2020
Print ISSN: 1570-7385
Electronic ISSN: 1573-7349
DOI
https://doi.org/10.1007/s10843-020-00269-1

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