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Published in:
2014 | OriginalPaper | Chapter
5. Questionnaire Design
Authors : S. Sreejesh, Sanjay Mohapatra, M. R. Anusree
Published in: Business Research Methods
Publisher: Springer International Publishing
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Abstract
A questionnaire is a set of questions to be asked from respondents in an interview, with appropriate instructions indicating which questions are to be asked, and in what order. Questionnaires are used in various fields of research like survey research and experimental design. A questionnaire serves four functions—enables data collection from respondents, lends a structure to interviews, provides a standard means for writing down answers and help in processing collected data.