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6. Schritt 5 zur Top Sales Company: Versteckte Ressourcen in der Vertriebsorganisation entdecken und durch Prozessoptimierung die Schlagkraft erhöhen

  • 2020
  • OriginalPaper
  • Chapter
Published in:
Authors
Dirk Thiemann
Rainer Skazel
Published in
Zukunftskompetenz Vertrieb
Publisher
Springer Fachmedien Wiesbaden

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Zusammenfassung

Der zweite Erfolgsfaktor nach der Vertriebsausrichtung betrifft die Vertriebsorganisation. Der entscheidende Impuls bei Meier & Co. besteht darin, Effektivitäts- und Effizienzverluste auszumerzen und den Vertrieb so zu organisieren, dass sich durch Prozessoptimierung die Schlagkraft erhöhen lässt. Es geht darum, in vielen Einzelbereichen besser zu werden, um so die Gesamtunternehmung auf der Erfolgsleiter auf die nächste Stufe zu führen. Dies gelingt insbesondere durch die innovative Zusammenarbeit zwischen Innen- und Außendienst.

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previous chapter Schritt 4 zur Top Sales Company: Die strategische Vertriebsausrichtung
next chapter Schritt 6 zur Top Sales Company: Gute Vertriebsmitarbeiter werden immer gebraucht
Title
Schritt 5 zur Top Sales Company: Versteckte Ressourcen in der Vertriebsorganisation entdecken und durch Prozessoptimierung die Schlagkraft erhöhen
Authors
Dirk Thiemann
Rainer Skazel
Copyright Year
2020
Book
Zukunftskompetenz Vertrieb

Print ISBN: 978-3-658-30308-2

Electronic ISBN: 978-3-658-30309-9

Copyright Year: 2020

DOI
https://doi.org/10.1007/978-3-658-30309-9_6
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