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2023 | OriginalPaper | Chapter

15. Search Engines Between Bias and Neutrality

Author : Dirk Lewandowski

Published in: Understanding Search Engines

Publisher: Springer International Publishing

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Abstract

In this chapter, we focus on the societal role of search engines. What role do search engines play in knowledge acquisition today, and what role should they play? We start discussing this by providing background on search engine providers’ self-interests and then focus on search engine bias. Next, we categorize existing biases and show how they influence results. Based on this, we discuss how search engines could provide a fair result presentation and, more generally, how fair search could be made possible.

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Title: Search Engines Between Bias and Neutrality
Author: Dirk Lewandowski
Publisher: Springer International Publishing
Book: Understanding Search Engines
Print ISBN: 978-3-031-22788-2

Electronic ISBN: 978-3-031-22789-9

Copyright Year: 2023
DOI: https://doi.org/10.1007/978-3-031-22789-9_15

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