Skip to main content
Top

2020 | OriginalPaper | Chapter

Spezielle Textsorten

Author : Matthias Ballod

Published in: Klar-text in Organisationen

Publisher: Springer Fachmedien Wiesbaden

Activate our intelligent search to find suitable subject content or patents.

search-config
loading …

Abstract

Mit „speziellen“ Textsorten sind Gruppen von Texten gemeint, die spezifische kommunikative Funktionen, Formate oder mediale Gestaltungen übernehmen. Hierzu zählen z.B. Broschüren und Flyer, aber auch E-Mails (8.1), Websites (8.2), Formulare (8.3) und Merkblätter (8.4).

Dont have a licence yet? Then find out more about our products and how to get one now:

Springer Professional "Business + Economics & Engineering + Technology"

Online-Abonnement

Springer Professional "Business + Economics & Engineering + Technology" gives you access to:

  • more than 102.000 books
  • more than 537 journals

from the following subject areas:

  • Automotive
  • Construction + Real Estate
  • Business IT + Informatics
  • Electrical Engineering + Electronics
  • Energy + Sustainability
  • Finance + Banking
  • Management + Leadership
  • Marketing + Sales
  • Mechanical Engineering + Materials
  • Insurance + Risk


Secure your knowledge advantage now!

Springer Professional "Business + Economics"

Online-Abonnement

Springer Professional "Business + Economics" gives you access to:

  • more than 67.000 books
  • more than 340 journals

from the following specialised fileds:

  • Construction + Real Estate
  • Business IT + Informatics
  • Finance + Banking
  • Management + Leadership
  • Marketing + Sales
  • Insurance + Risk



Secure your knowledge advantage now!

Metadata
Title
Spezielle Textsorten
Author
Matthias Ballod
Copyright Year
2020
DOI
https://doi.org/10.1007/978-3-658-31764-5_8

Premium Partner