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Published in: Management International Review 6/2009

01-12-2009 | Research Article

Strategic Corporate Social Responsibility and Value Creation

A Study of Multinational Enterprises in Mexico

Authors: Prof. Bryan W. Husted, Prof. David B. Allen

Published in: Management International Review | Issue 6/2009

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Abstract

  • This paper examines the conditions under which corporate social responsibility (CSR) is related to value creation in the multinational enterprise (MNE).
  • Following prior work by Burke and Logsdon (1996), we examine the relationship of centrality, appropriability, proactivity, visibility, and voluntarism to value creation.
  • The results of a survey of 111 MNEs in Mexico suggest that centrality, visibility, and voluntarism are related to value creation.

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Appendix
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Footnotes
1
One of the anonymous reviewers pointed out that the wording of this item is somewhat ambiguous. The item may only test the extent to which the firm’s mission includes the solution of social problems. In future research, we would recommend asking how social objectives coincide or fit with the firm’s business mission.
 
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Metadata
Title
Strategic Corporate Social Responsibility and Value Creation
A Study of Multinational Enterprises in Mexico
Authors
Prof. Bryan W. Husted
Prof. David B. Allen
Publication date
01-12-2009
Publisher
SP Gabler Verlag
Published in
Management International Review / Issue 6/2009
Print ISSN: 0938-8249
Electronic ISSN: 1861-8901
DOI
https://doi.org/10.1007/s11575-009-0016-5

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