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The Effect of Service Modularity on Flexibility in the Digital Age – An Investigation in the B2B Context Read chapter Read first chapter

2018 | OriginalPaper | Chapter

Success Factors of SaaS Providers’ Business Models – An Exploratory Multiple-Case Study

Author : Sebastian Floerecke

Published in: Exploring Service Science

Publisher: Springer International Publishing

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Abstract

Market studies have revealed major differences in the level of performance among providers of Software as a Service (SaaS). The literature’s understanding of the underlying success factors and thus, the reasons for this performance discrepancy is, however, still limited. The goal of this research paper is therefore to investigate the success factors of SaaS providers’ business models by conducting an exploratory multiple-case study. 21 expert interviews with representatives from 17 cloud providers serve as central method of data collection. The study’s result is a catalogue of 27 success factors. In particular, a SaaS service should be developed as a system comprising modular microservices in order to meet the desired requirements in terms of cost advantages, performance and scalability. Overall, established SaaS providers obtain a reference framework to compare, rethink and innovate their present business models. Companies that are planning to offer SaaS in future gain valuable insights which should directly feed into their business model design process.

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previous chapter Market Launch Process of Data-Driven Services for Manufacturers: A Qualitative Guideline
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Metadata
Title
Success Factors of SaaS Providers’ Business Models – An Exploratory Multiple-Case Study
Author
Sebastian Floerecke
Copyright Year
2018
Book
Exploring Service Science

Print ISBN: 978-3-030-00712-6

Electronic ISBN: 978-3-030-00713-3

Copyright Year: 2018

DOI
https://doi.org/10.1007/978-3-030-00713-3_15

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