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Serious Games at the Service of Cultural Heritage and Tourism Read chapter Read first chapter

2017 | OriginalPaper | Chapter

The Concept of the Innovative Tourism Enterprises Assessment Capability

Authors : Leszek Koziol, Anna Wojtowicz, Anna Karaś

Published in: Tourism, Culture and Heritage in a Smart Economy

Publisher: Springer International Publishing

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Abstract

The aim of this chapter is to present the concept of the innovative capability evaluation system of the company and to present the results of empirical research, that is, to determine the extent of the innovation capability of the two tourist enterprises. The basic problem which is presented in the chapter is the recognition of the innovative capacity gap, which is the difference between the desired innovation potential and the one that the company owns. A set of the innovative capability key determinants that constitute the basis for assessing this ability has been extracted during the two-phase own research. In the case discussed in the chapter, 13 evaluation criteria with appropriate weights and scales of assessment were adopted and then the evaluation model of the innovative capability of the tourist enterprise was presented. In the empirical part of the chapter we have verified the concept of innovative capability. We have also presented the results of empirical research in the innovative capability of hotels assessment Card. In conclusion, a sequence of actions aimed at leveling the gaps of innovation potential as well as stimulating the process of innovation in the hotels researched was added.

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previous chapter The Impact of ISO 9001 Quality Management System Implementation in Tourism SMEs
next chapter Looking for Determinants of the Environmental Concern at the Hospitality Industry
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Metadata
Title
The Concept of the Innovative Tourism Enterprises Assessment Capability
Authors
Leszek Koziol
Anna Wojtowicz
Anna Karaś
Copyright Year
2017
Book
Tourism, Culture and Heritage in a Smart Economy

Print ISBN: 978-3-319-47731-2

Electronic ISBN: 978-3-319-47732-9

Copyright Year: 2017

DOI
https://doi.org/10.1007/978-3-319-47732-9_11