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Published in: Journal of International Entrepreneurship 4/2017

19-12-2017

The emergence of online global market place and the multilayered view of international entrepreneurship

Author: Hamid Etemad

Published in: Journal of International Entrepreneurship | Issue 4/2017

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Excerpt

This article revisits the question posed in the previous issue: how should we approach the increasingly more complex international entrepreneurship decisions and problems? It aims to further elaborate on the previously proposed conceptual multilayered framework of international entrepreneurship by incorporating another encompassing layer to the framework, the rapidly emerging online global market place. This amended framework will portray a relatively comprehensive view of IE’s influential and operational domains, and will also serve as the context for the highlighting papers that follow this article. …

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Footnotes
1
The term “common intersection” should be viewed as the common space open to, if not housing, pertinent influences.
 
2
The alternative view of internetization is networking through the Internet for outward internationalization. Such internationalization runs counter to Johanson and Vahlne’s (2009) view of “insidership,” where aspiring firms internationalize by cultivating and joining local networks.
 
3
Walrus, an Austrian economist, was the first economist to characterize a market as a place, where buyers and sellers would meet and buyers would bid for supplies, or sellers would auction them off, until supplied cleared.
 
4
These assets enable their knowledge- and technologically oriented operating platforms, mostly centralized at their headquarters with minimal foreign holdings, to offer exceedingly higher values to their ultimate users and partners worldwide and around the clock. The true nature of their digitally networked international operations, however, differs from their traditional counterparts.
 
5
As the two cases of Air B and B and Uber are conceptually similar, we focused on only one of them. For simplicity and ease of referencing, we refer to their underlying processes and global operations as “uberization” (in contrast to Internationalization).
 
Literature
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Metadata
Title
The emergence of online global market place and the multilayered view of international entrepreneurship
Author
Hamid Etemad
Publication date
19-12-2017
Publisher
Springer US
Published in
Journal of International Entrepreneurship / Issue 4/2017
Print ISSN: 1570-7385
Electronic ISSN: 1573-7349
DOI
https://doi.org/10.1007/s10843-017-0220-5

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