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2010 | OriginalPaper | Chapter

10. The Global Click Fraud Industry

Author : Dr. Nir Kshetri

Published in: The Global Cybercrime Industry

Publisher: Springer Berlin Heidelberg

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Abstract

Click fraud is arguably the cyberworld’s biggest scam. How do click fraudsters frame their actions? What are the characteristics of click fraud victims? How do formal and informal institutions affect click fraudsters’ actions? We address these questions by examining the contexts, mechanisms, and processes associated with the click fraudsters’ profitability and performance. We also discuss some attempts to criminalize and stigmatize click fraudsters.

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previous chapter Institutional and Economic Foundations of Cybercrime Business Models

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Title: The Global Click Fraud Industry
Author: Dr. Nir Kshetri
Publisher: Springer Berlin Heidelberg
Book: The Global Cybercrime Industry
Print ISBN: 978-3-642-11521-9

Electronic ISBN: 978-3-642-11522-6

Copyright Year: 2010
DOI: https://doi.org/10.1007/978-3-642-11522-6_10

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