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2024 | OriginalPaper | Chapter

20. Wertgenerierung in Plattformökonomien und Determinanten zur Werteerstellung und -erfassung

Authors : Stefan Eicker, Robert Woroch, Gero Strobel

Published in: Produktions- und Informationsmanagement

Publisher: Springer Fachmedien Wiesbaden

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Zusammenfassung

Digitale Plattformen haben sich dank ihres disruptiven Potenzials als führende Geschäftsmodelle in einer Vielzahl von Branchen etabliert. Dieser Beitrag beleuchtet die Entwicklung der Ökosystem-Metapher von ihren Ursprüngen bis zu ihrer Anpassung an den digitalen Wandel und diskutiert drei unterschiedliche Perspektiven auf moderne Unternehmensökosysteme. Darüber hinaus werden zentrale Treiber der Wertschöpfung in der Plattformökonomie vorgestellt, die als Instrumente zur Steuerung der Wertgenerierung dienen. Abschließend wird ein Ausblick auf zukünftige Forschungsfelder zur Wertschöpfung in plattformbasierten Ökosystemen gegeben.

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Title: Wertgenerierung in Plattformökonomien und Determinanten zur Werteerstellung und -erfassung
Authors: Stefan Eicker
Robert Woroch
Gero Strobel
Publisher: Springer Fachmedien Wiesbaden
Book: Produktions- und Informationsmanagement
Print ISBN: 978-3-658-46112-6

Electronic ISBN: 978-3-658-46113-3

Copyright Year: 2024
DOI: https://doi.org/10.1007/978-3-658-46113-3_20