2022 | OriginalPaper | Chapter
What Changed in One Year of a Pandemic and What the Portuguese are not Willing to Admit: Consumer Neuroscience and Predictive Analytic Contributes to Communication Strategy
Authors : Valentina Chkoniya, Dorota Reykowska, Rafal Ohme, Ana Côrte-Real
Published in: Marketing and Smart Technologies
Publisher: Springer Nature Singapore
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