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Sales Excellence

Wie die Transformation gelingen kann

  • 01-04-2020
  • Betriebspraxis & Führung
Published in:
Author
Jelena J. Jenzsch
Published in
Sales Excellence | Issue 4/2020

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Excerpt

Die Dynamik und Volatilität der Märkte, die stetig zunimmt, bringt eine starke Veränderung der Geschäftsanforderungen in Vertrieb und Marketing mit sich. Im Zeichen des digitalen Wandels müssen sich Unternehmen immer wieder neu erfinden. Das hat auch Folgen für die Fähigkeiten der Verkäufer. …

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next article Vernetzte Konzepte für vernetzte Kunden
Title
Wie die Transformation gelingen kann
Author
Jelena J. Jenzsch
Publication date
01-04-2020
Publisher
Springer Fachmedien Wiesbaden
Published in
Sales Excellence / Issue 4/2020
Print ISSN: 2522-5960
Electronic ISSN: 2522-5979
DOI
https://doi.org/10.1007/s35141-020-0277-y

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