2015 | OriginalPaper | Buchkapitel
Ethical Perceptions of Retail Managers in Australia, Singapore, South Africa and Zimbabwe
verfasst von : Russell Abratt, Nicola Higgs, Deon Nel
Erschienen in: Proceedings of the 1993 World Marketing Congress
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This study examines the ethical perceptions of retail managers in four countries; Australia, South Africa, Singapore and Zimbabwe. A literature review of retailing ethics and cross-cultural studies of ethics was completed. The questionnaire used for this study was developed from previous studies. The results of this study suggest that retail managers are more ethical than retailing students, and that retail ethics perceptions differ in the four countries studied.