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Most businesses today consider themselves to be trustworthy, and by yesterday’s standards they are. They post their prices accurately, they try to maintain the quality and reliability of their products, and they generally do what they say they’re going to do. But that’s as far as most businesses go, and by tomorrow’s standards it won’t be nearly good enough. Not even close.
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Andriotis, A. M. (2014). Overdraft fees at banks hit a high, despite curbs. Wall Street Journal online. Available at: http://www.wsj.com/articles/SB10001424052702304157204579475573602576630. Accessed October 17, 2015.
Amanda, R. (2011). Too much communication just isn’t trustworthy, sustainable communication. Available at: http://amandarooker.wordpress.com. Accessed December 15, 2011.
Bruce, K. (2012). No more secrets: How technology is making honesty the only policy. Available at: www.digitaltrends.com. Accessed August 20, 2012.
Bruce, L. (2007). Courtesy overdraft: Bad for customers. Available at: http://www.bankrate.com/finance/exclusives/courtesy-overdraft-bad-for-customers-1.aspx. Accessed November 10, 2015.
Brwnsugayum. (2011). Mistreating Luggage, YouTube video. Available at: http://www.youtube.com/watch?v=lzmJr1a-BHU. Accessed September 9, 2011.
Carroll, D. (2009) United breaks guitar, sons of Maxwell, Canada, YouTube video. Available at: https://www.youtube.com/watch?v=5YGc4zOqozo.
Charles, G. (2011). Can you trust the data on trust? Available at: http://trustedadvisor.com/trustmatters/can-you-trust-the-data-on-trust.
ComcastRULES. (2016). A Comcast technician sleeping on my couch. Available at: https://www.youtube.com/watch?v=viw2TVBygBg. Accessed January 9, 2016.
Connie, T. (2009). The downside to debit cards. KCBY News. Available at: http://www.kcby.com/news/consumertips/41468757.html. Accessed October 31, 2015.
David, P. (2009) Verizon: How much do you charge now? New York Times. Available at: http://www.nytimes.com/2009/11/12/technology/personaltech/12pogue-email.html. Accessed November 10, 2015.
David, P. (2010). Is Verizon Wireless making it harder to avoid charges? New York Times. Available at: http://www.nytimes.com/2010/06/17/technology/personaltech/17pogue-email.html?_r=1. Accessed November 10, 2015.
Edelman. (2006). Available at: https://cms.edelman.com/sites/default/files/2017-03/2006-Edelman-Trust-Barometer-Global-Results.pdf.
Edelman. (2015). Available at: http://www.edelman.com/insights/intellectual-property/2015-edelman-trust-barometer. Accessed November 10, 2015.
Elliot, N., Michael, G., Emily, R., & Jennifer, W. (2009). The analog groundswell: Using social media to create and amplify offline influence. Forrester Research, Inc, Cambridge. Also available at: https://www.forrester.com/report/The+Analog+Groundswell/-/E-RES54752. Accessed September 13, 2011.
Fluent-The Razorfish Social Influence Marketing Report 2009. https://www.slideshare.net/razorfishmarketing/fluent-the-razorfish-social-influence-marketing-report.
MacMillan, W. (2006). The power of social capital. Harvard Management Update, 11, no. 6 (June 2006), pp. 1–4.
Peter, W. (2011). Amnesty International Hails WikiLeaks and Guardian as “Catalysts” in Arab Spring, The Guardian (UK) online. Available at http://www.guardian.co.uk/world/2011/may/13/amnesty-international-wikileaks-arab-spring. Accessed September 9, 2011.
Robert, W. (2015). World marketing summit, Tokyo, October 13, 2015.
Sullivan, B. (2007). Gotcha Capitalism. Ballantine Books, pp. 62–70.
- Extreme Trust: The Competitive Necessity of Proactive Trustworthiness
- Springer Singapore