2014 | OriginalPaper | Buchkapitel
Factors Influencing the Innovativeness of Luxury Fashion Family Businesses
verfasst von : Elisa Giacosa
Erschienen in: Innovation in Luxury Fashion Family Business
Verlag: Palgrave Macmillan UK
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We identified behaviours of luxury fashion family businesses in terms of innovative strategy, differentiating them according to several variables impacting innovativeness. These variables are as follows: the size, the availability of resources, the attitude toward external change, the concentration of company ownership in terms of family members, the degree of involvement of family members in the management of the company, and the typology and complexity of activity.