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2013 | OriginalPaper | Buchkapitel

Innovation Objectives, Strategies and Firm Performance: A Study of Emerging Market Firms

verfasst von : Aniruddha

Erschienen in: Driving the Economy through Innovation and Entrepreneurship

Verlag: Springer India

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Abstract

Emerging market firms pursue multiple innovation objectives to counter the effects of environmental complexity and uncertainty. The innovation objectives so selected define the innovation strategy adopted by the firm. Innovation strategies however are characterised by innovation objective trade-offs based on a collection of positively and negatively impacted objectives. The research identifies the various trade-off baskets for each innovation strategy and the impact of these strategies on the innovation performance of the firm. Firms can accordingly balance the positively and negatively impacted objectives by carefully selecting a suitable strategy and achieve superior innovation performance.

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Metadaten
Titel
Innovation Objectives, Strategies and Firm Performance: A Study of Emerging Market Firms
verfasst von
Aniruddha
Copyright-Jahr
2013
Verlag
Springer India
DOI
https://doi.org/10.1007/978-81-322-0746-7_1