This chapter presents the data gathered through the three case studies. As recommended by Eisenhardt (1989, 539ff.), the case studies are presented and analyzed separately from each other (see “within-case analysis,” section 3.2.2). However, the presentation of each case study follows the same structure:
The first section of each case study presents the
, introducing the topic of the competition, the target community, and the partners involved. The second section takes a close look at the level of creativity of the
gathered in each idea competition. The third section examines the
who submitted the ideas – considering, first, their socioeconomic profile and, second, the extent to which they show lead-user characteristics. Furthermore, the third section aims to explore the characteristics of those participants with high creativity scores.