International Entrepreneurial Culture, International Opportunity Perception and Pattern of International Exploitation: Towards an Integrated Model

Currently topical in international business research is the emergent field of international entrepreneurship. Interest in this topic has gained momentum in recent years, with an increasing number of articles appearing in journals and dedicated special issues (Coviello and Jones, 2004). Following the definition advanced by McDougall and Oviatt (2000) international entrepreneurship deals with the innovative, proactive and risk-seeking behavior of firms across borders. Its relevance in the modern era of globalization, wherein firms seek to achieve a competitive advantage worldwide, has escalated. It appears that Wright and Ricks (1994) could not have been more correct when they predicted that this area would become one of the most topical areas in international business.