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1994 | OriginalPaper | Buchkapitel

Introduction

verfasst von : Andrew Mair

Erschienen in: Honda’s Global Local Corporation

Verlag: Palgrave Macmillan UK

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The story of Japanese car manufacturing investment in Europe is both similar to and different from the North American experience. The comparison is fascinating, and has much to tell us about the ultimate shape of the global local corporation.

Metadaten
Titel
Introduction
verfasst von
Andrew Mair
Copyright-Jahr
1994
Verlag
Palgrave Macmillan UK
DOI
https://doi.org/10.1057/9780230374850_10