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2016 | OriginalPaper | Buchkapitel

1. Introduction

verfasst von : Oliver Gassmann, Karolin Frankenberger, Roman Sauer

Erschienen in: Exploring the Field of Business Model Innovation

Verlag: Springer International Publishing

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Abstract

Business models have received significant attention from both practitioners and academics. Research has been accelerated within the last decade to understand the phenomenon better. This chapter introduces the reader to the vibrant research field and its increasing relevance. It explores common themes and concepts in the field by presenting a broad overview. Business model research is still heterogeneous, and progress is made only incrementally at the moment. Hence, this section discusses the need to organize the field better and to thoroughly interlink the concept with theoretical perspectives as this could improve the generalizability of business model studies.

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Metadaten
Titel
Introduction
verfasst von
Oliver Gassmann
Karolin Frankenberger
Roman Sauer
Copyright-Jahr
2016
DOI
https://doi.org/10.1007/978-3-319-41144-6_1