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2020 | OriginalPaper | Buchkapitel

1. Introduction

verfasst von : Tereza Semerádová, Petr Weinlich

Erschienen in: Website Quality and Shopping Behavior

Verlag: Springer International Publishing

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Abstract

A website or an online application is like a human body. Without solid bones, the whole body would collapse, and we would not be able to use it. Similarly, the HTML code and the programming behind the functionalities and graphical design represent the skeleton of all online compositions. Further, without organs such as the heart, brain, or liver, the body would not be able to fulfill its functions, and without a pleasant appearance, it would repel or others. Analogically, user experience and user interface are key for developing a high-quality website. Only by joining solid bones (code), healthy organs (UX), and a pleasant appearance (UI) can we create functional, meaningful, and aesthetic online applications.
Metadaten
Titel
Introduction
verfasst von
Tereza Semerádová
Petr Weinlich
Copyright-Jahr
2020
DOI
https://doi.org/10.1007/978-3-030-44440-2_1