Skip to main content

Advertisement

SpringerLink
Log in

Designing a omnichannel closed loop green supply chain network adapting preferences of rational customers

  • Published:
Sādhanā Aims and scope Submit manuscript

Abstract

The manufacturing industry in India started moving towards multi channel supply chain for delivering products to the customer by his preferred channel of purchasing. But firms are far behind to achieve a goal of omnichannel where there exists better interface between various channels which increases their customer range and customer comfort. Also, today consumer awareness had increased with respect to environmental protection while at the other end the government rules and regulations also force firms to go with adopting sustainability concepts like green and recycling processes in supply chains. This work deals with this major issue faced by the firms in India that how to integrate multiples channels in designing their supply chain network considering economic and environmental sustainability simultaneously. This paper presents a mathematical model for an integrated multi channel closed loop supply chain network problem, the modeling decisions that include the selection of the entity that will fulfill the demands of the omni channel customer during different time periods and the supplier selection process integrated with the production amounts, inventory levels, stock-outs and shipment quantities. The aim of the model is to minimize the total cost incurred to the customer, total cost incurred in running the supply chain and minimize the total pollution emissions from all the transportations of the products between the different stages of the supply chain. It is a mixed integer programming problem considered for a leading kitchenware company in southern part of India and solved using IBM CPLEX optimizer. The result shows that how the dynamics of omni channel customer options affects the optimal supply chain structure.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Log in via an institution

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Institutional subscriptions

Figure 1
Figure 2

Similar content being viewed by others

References

  1. Swaminathan J M and Tayur S R 2003 Models for supply chains in e-business. Manag. Sci. 49(10): 1387–1406

    Article  Google Scholar 

  2. Agatz N A, Fleischmann M and Van Nunen J A 2008 E-fulfillment and multi-channel distribution—a review. Eur. J. Oper. Res. 187(2): 339–356

    Article  Google Scholar 

  3. Lal R and Sarvary M 1999 When and how is the Internet likely to decrease price competition? Mark. Sci. 18(4): 485–503

    Article  Google Scholar 

  4. King R C, Sen R and Xia M 2004 Impact of web-based e-commerce on channel strategy in retailing. Int. J. Electron. Commun. 8(3): 103–130

    Article  Google Scholar 

  5. Bernstein F, Song J S and Zheng X 2008 “Bricks-and-mortar” vs “clicks-and-mortar”: an equilibrium analysis. Eur. J. Oper. Res. 187(3): 671–690

    Article  MathSciNet  Google Scholar 

  6. Farahani R Z and Elahipanah M 2008 A genetic algorithm to optimize the total cost and service level for just-in-time distribution in a supply chain. Int. J. Prod. Econ. 111(2): 229–243

    Article  Google Scholar 

  7. Biswas T and Samanta S 2016 A strategic decision support system for logistics and supply chain network design. Sādhanā 41(6): 583–588

    MathSciNet  MATH  Google Scholar 

  8. Fleischmann M, Van Nunen J A and Gräve B 2003 Integrating closed-loop supply chains and spare-parts management at IBM. Interfaces 33(6): 44–56

    Article  Google Scholar 

  9. Amin S H and Zhang G 2014 Closed-loop supply chain network configuration by a multi-objective mathematical model. Int. J. Bus. Perform. Supply Chain Model. 6(1): 1–5

    Article  Google Scholar 

  10. Keyvanshokooh, E, Sarah M R, and Elnaz K 2016 Hybrid robust and stochastic optimization for closed-loop supply chain network design using accelerated Benders decomposition. Eur. J. Oper. Res. 249(1): 76–92

    Article  MathSciNet  Google Scholar 

  11. Gaur J, Amini M and Rao A K 2017 Closed-loop supply chain configuration for new and reconditioned products: an integrated optimization model. Omega 66: 212–223

    Article  Google Scholar 

  12. Elhedhli S and Merrick R 2012 Green supply chain network design to reduce carbon emissions. Transp. Res. Part D: Transp. Environ. 17(5): 370–379

    Article  Google Scholar 

  13. Tao Z G, Guang Z Y, Hao S and Song H J 2015 Multi-period closed-loop supply chain network equilibrium with carbon emission constraints. Resour. Conserv. Recycl. 104: 354–365

    Article  Google Scholar 

  14. Lam J S and Gu Y 2016 A market-oriented approach for intermodal network optimization meeting cost, time and environmental requirements. Int. J. Prod. Econ. 171: 266–274

    Article  Google Scholar 

  15. Nouira I, Hammami R, Frein Y and Temponi C 2016 Design of forward supply chains: impact of a carbon emissions-sensitive demand. Int. J. Prod. Econ. 173: 80–98

    Article  Google Scholar 

  16. Colicchia C, Creazza A, Dallari F and Melacini M 2016 Eco-efficient supply chain networks: development of a design framework and application to a real case study. Prod. Plan. Control 27(3): 157–168

    Article  Google Scholar 

  17. Cummins S, Peltier J W and Dixon A 2016 Omni-channel research framework in the context of personal selling and sales management: a review and research extensions. J. Res. Interact. Mark. 10(1): 2–16

    Article  Google Scholar 

  18. Picot-Coupey K, Huré E and Piveteau L 2016 Channel design to enrich customers’ shopping experiences: Synchronizing clicks with bricks in an omni-channel perspective—the Direct Optic case. Int. J. Retail Distrib. Manag. 44(3): 336–368

    Article  Google Scholar 

  19. Hübner A, Kuhn H and Wollenburg J 2016 Last mile fulfilment and distribution in omni-channel grocery retailing: a strategic planning framework. Int. J. Retail Distrib. Manag. 44(3): 228–247

    Article  Google Scholar 

  20. Bortolini M, Faccio M, Ferrari E, Gamberi M and Pilati F 2016 Fresh food sustainable distribution: cost, delivery time and carbon footprint three-objective optimization. J. Food Eng. 174:56–67

    Article  Google Scholar 

  21. Mogale D G, Kumar M., Kumar S K and Tiwari M K 2018 Grain silo location-allocation problem with dwell time for optimization of food grain supply chain network. Transp. Res. Part E: Logist. Transp. Rev. 111: 40–69

    Article  Google Scholar 

  22. Mogale D G, Lahoti G, Jha S B, Shukla M, Kamath N and Tiwari M K 2018 Dual market facility network design under bounded rationality. Algorithms 11(4): 54

    Article  MathSciNet  Google Scholar 

  23. Costantini V, Crespi F, Marin G and Paglialunga E 2017 Eco-innovation, sustainable supply chains and environmental performance in European industries. J. Clean. Prod. 155: 141–154

    Article  Google Scholar 

  24. Arampantzi C and Minis I 2017 A new model for designing sustainable supply chain networks and its application to a global manufacturer. J. Clean. Prod. 156: 276–292

    Article  Google Scholar 

Download references

Author information

Authors and Affiliations

  1. Department of Production Engineering, National Institute of Technology, Tiruchirappalli, 620015, India

    T Niranjan, P Parthiban, Karthik Sundaram & Pravin Nath Jeyaganesan

Authors
  1. T Niranjan
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. P Parthiban
    View author publications

    You can also search for this author in PubMed Google Scholar

  3. Karthik Sundaram
    View author publications

    You can also search for this author in PubMed Google Scholar

  4. Pravin Nath Jeyaganesan
    View author publications

    You can also search for this author in PubMed Google Scholar

Corresponding author

Correspondence to T Niranjan.

Rights and permissions

Reprints and permissions

About this article

Check for updates. Verify currency and authenticity via CrossMark

Cite this article

Niranjan, T., Parthiban, P., Sundaram, K. et al. Designing a omnichannel closed loop green supply chain network adapting preferences of rational customers. Sādhanā 44, 60 (2019). https://doi.org/10.1007/s12046-018-1038-0

Download citation

  • Received:

  • Revised:

  • Accepted:

  • Published:

  • DOI: https://doi.org/10.1007/s12046-018-1038-0

Keywords

Search

Navigation