Abstract
Movies play a meaningful and multifaceted role in today’s society. A movie is simultaneously a cultural property, an entertainment medium, and an economic commodity. When examining the movie industry, the economic processes of production, distribution, and utilization are, in addition to the social, political, and historical parameters, of significant interest.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
The Economist. (2002). Merchandising and chidrens’s films – The spider’s bite. Accessed July 26, 2010, from http://www.economist.co.uk/PrinterFriendly.cfm?Story_ID=1124311&CFID=7160934&C.
Wirtz, B. W. (2003b). Medien-und Internetmanagement (3rd ed.). Wiesbaden: Gabler.
Wirtz, B. W. (2005). Medien- und Internetmanagement (4th ed.). Wiesbaden: Gabler.
Wirtz, B. W. (2011b). Media and internet management (1st ed.). Wiesbaden: Gabler.
Wirtz, B. W. (2019b). Medien- und Internetmanagement (10th ed.). Wiesbaden: Springer.
Wirtz, B. W., Mermann, M., & Daiser, P. (2016a). Competencies and success of motion picture actors: A resource-based and competence-based empirical analysis. Journal of Media Practice, 17(1), 98–116.
Wirtz, B. W., Mermann, M., & Daiser, P. (2016b). Success factors of motion picture actors–an empirical analysis. Creative Industries Journal, 9(2), 162–180.
Author information
Authors and Affiliations
Rights and permissions
Copyright information
© 2020 The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG
About this chapter
Cite this chapter
Wirtz, B.W. (2020). Business Models and Value Creation in the Movie Market. In: Media Management. Springer Texts in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-030-47913-8_7
Download citation
DOI: https://doi.org/10.1007/978-3-030-47913-8_7
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-030-47912-1
Online ISBN: 978-3-030-47913-8
eBook Packages: Business and ManagementBusiness and Management (R0)