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2021 | OriginalPaper | Buchkapitel

10. Digital B2C Business Models

verfasst von : Prof. Dr. Bernd W. Wirtz

Erschienen in: Digital Business and Electronic Commerce

Verlag: Springer International Publishing

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Abstract

By working through this chapter, you will be able to:

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Fußnoten
1
See for the following chapter also Wirtz (2019, 2020a, 2020b, 2020c).
 
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Zurück zum Zitat Wirtz, B. W. (2019). Digital business models. Concepts, models, and the alphabet case study. Heidelberg: Springer.CrossRef Wirtz, B. W. (2019). Digital business models. Concepts, models, and the alphabet case study. Heidelberg: Springer.CrossRef
Zurück zum Zitat Wirtz, B. W. (2020a). Business model management. Design process instruments (2nd ed.). Heidelberg: Springer.CrossRef Wirtz, B. W. (2020a). Business model management. Design process instruments (2nd ed.). Heidelberg: Springer.CrossRef
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Metadaten
Titel
Digital B2C Business Models
verfasst von
Prof. Dr. Bernd W. Wirtz
Copyright-Jahr
2021
Verlag
Springer International Publishing
DOI
https://doi.org/10.1007/978-3-030-63482-7_10