Law Infringements in Social Live Streaming Services

Over the past few years, the popularity of Social Live Streaming Services (SLSSs) like Periscope, Ustream, or YouNow, has been on the rise. The services offer their users the opportunity to interact with the viewers in real time while broadcasting themselves. With this kind of human-computer interaction legal dangers are a possibility. We performed an empirical investigation on law infringements on YouNow, Periscope, and Ustream. To this end, a content analysis of live-streams was applied. We developed a codebook based on literature regarding the usage of social media and on the conducted observations of streams. Based upon the most restrictive law (German law), researchers defined categories on potential law infringements while using SLSSs which were the following: copyright violations regarding music, video and picture, violation of personality rights with an additional focus on data protection and insults, committed road traffic acts, the violations of the sports broadcasting rights, as well as violations of the Health Insurance Portability and Accountability Act. In a time span of four weeks we observed 7,621 streams from SLSSs in Japan, Germany, and the U.S. We further examined if there are differences regarding law infringements between age groups, genders, motivations, contents, countries, and platforms.