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Grundzüge des preisbeurteilungsverhaltens von Dienstleistungsnachfragern

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    Wolfgang Müller

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Müller, W. Grundzüge des preisbeurteilungsverhaltens von Dienstleistungsnachfragern. Journal für Marketing 35, 23–48 (1996). https://doi.org/10.1007/BF03032053

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