Skip to main content
Erschienen in: Small Business Economics 3/2009

01.03.2009

Critical success factors for e-commerce entrepreneurship: an empirical study of Thailand

verfasst von: Terrence C. Sebora, Sang M. Lee, Nittana Sukasame

Erschienen in: Small Business Economics | Ausgabe 3/2009

Einloggen

Aktivieren Sie unsere intelligente Suche um passende Fachinhalte oder Patente zu finden.

search-config
loading …

Abstract

The present study focuses on the relationships between entrepreneurial characteristics (achievement orientation, risk taking propensity, locus of control, and networking), e-service business factors (reliability, responsiveness, ease of use, and self-service), governmental support, and the success of e-commerce entrepreneurs. Results confirm that the achievement orientation and locus of control of founders and business emphasis on reliability and ease of use functions of e-service quality are positively related to the success of e-commerce entrepreneurial ventures in Thailand. Founder risk taking and networking, e-service responsiveness and self-service, and governmental support are found to be non-significant.

Sie haben noch keine Lizenz? Dann Informieren Sie sich jetzt über unsere Produkte:

Springer Professional "Wirtschaft+Technik"

Online-Abonnement

Mit Springer Professional "Wirtschaft+Technik" erhalten Sie Zugriff auf:

  • über 102.000 Bücher
  • über 537 Zeitschriften

aus folgenden Fachgebieten:

  • Automobil + Motoren
  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Elektrotechnik + Elektronik
  • Energie + Nachhaltigkeit
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Maschinenbau + Werkstoffe
  • Versicherung + Risiko

Jetzt Wissensvorsprung sichern!

Springer Professional "Wirtschaft"

Online-Abonnement

Mit Springer Professional "Wirtschaft" erhalten Sie Zugriff auf:

  • über 67.000 Bücher
  • über 340 Zeitschriften

aus folgenden Fachgebieten:

  • Bauwesen + Immobilien
  • Business IT + Informatik
  • Finance + Banking
  • Management + Führung
  • Marketing + Vertrieb
  • Versicherung + Risiko




Jetzt Wissensvorsprung sichern!

Literatur
Zurück zum Zitat Acs, Z. J., Arenius, P., Hay, M., & Mininiti, M. (2004). Global entrepreneurship monitor: 2004 Executive report. MA: Babson College and UK: London Business School. Acs, Z. J., Arenius, P., Hay, M., & Mininiti, M. (2004). Global entrepreneurship monitor: 2004 Executive report. MA: Babson College and UK: London Business School.
Zurück zum Zitat Applegate, L. M., Austin, R. D., & McFarlan, F. W. (2002). Creating business advantage in the information age. New York: McGraw-Hill. Applegate, L. M., Austin, R. D., & McFarlan, F. W. (2002). Creating business advantage in the information age. New York: McGraw-Hill.
Zurück zum Zitat Arenius, P. M., & Minniti, M. (2005). Perceptual variables and nascent entrepreneurship. Small Business Economics, 24, 233–247.CrossRef Arenius, P. M., & Minniti, M. (2005). Perceptual variables and nascent entrepreneurship. Small Business Economics, 24, 233–247.CrossRef
Zurück zum Zitat Begley, T. M., & Boyd, D. P. (1987). Psychological characteristics associated with performance in entrepreneurial firms and smaller businesses. Journal of Business Venturing, 2, 79–93.CrossRef Begley, T. M., & Boyd, D. P. (1987). Psychological characteristics associated with performance in entrepreneurial firms and smaller businesses. Journal of Business Venturing, 2, 79–93.CrossRef
Zurück zum Zitat Beugelsdijk, S. (2007). Entrepreneurial culture, regional innovativeness and economic growth. Journal of Evolutionary Economics, 17(2), 187–210.CrossRef Beugelsdijk, S. (2007). Entrepreneurial culture, regional innovativeness and economic growth. Journal of Evolutionary Economics, 17(2), 187–210.CrossRef
Zurück zum Zitat Brockhaus, R. H. (1980). Risk taking propensity of entrepreneurs. Academy of Management Journal, 23(2), 509–520.CrossRef Brockhaus, R. H. (1980). Risk taking propensity of entrepreneurs. Academy of Management Journal, 23(2), 509–520.CrossRef
Zurück zum Zitat Bobbitt, L. M., & Dabholkar, P. A. (2001). Integrating attitudinal theories to understand and predict use of technology-based self-service: The internet as an illustration. International Journal of Service Industry Management, 12(5), 423–450.CrossRef Bobbitt, L. M., & Dabholkar, P. A. (2001). Integrating attitudinal theories to understand and predict use of technology-based self-service: The internet as an illustration. International Journal of Service Industry Management, 12(5), 423–450.CrossRef
Zurück zum Zitat Carlson, C. (2000). Customer service: An essential component for a successful website. Marketing Health Services, 20(2), 28–30. Carlson, C. (2000). Customer service: An essential component for a successful website. Marketing Health Services, 20(2), 28–30.
Zurück zum Zitat Chung, K. H. (1987). Management: Critical success factors. Boston: Allyn and Bacon. Chung, K. H. (1987). Management: Critical success factors. Boston: Allyn and Bacon.
Zurück zum Zitat Churchill, G. A. (1979). A paradigm for developing better measures of marking construct. Journal of Marketing Research, 16, 64–73.CrossRef Churchill, G. A. (1979). A paradigm for developing better measures of marking construct. Journal of Marketing Research, 16, 64–73.CrossRef
Zurück zum Zitat Colombo, M.G., & Grilli, L. (2006). Supporting high-tech start-ups: Lessons from Italian technology policy. International Entrepreneurship and Management Journal, 2, 189–209.CrossRef Colombo, M.G., & Grilli, L. (2006). Supporting high-tech start-ups: Lessons from Italian technology policy. International Entrepreneurship and Management Journal, 2, 189–209.CrossRef
Zurück zum Zitat Companys, Y. E., & McMullen, J. S. (2007). Strategic entrepreneurs at work: The nature, discovery, and exploitation of entrepreneurial opportunities. Small Business Economics, 28, 301–322.CrossRef Companys, Y. E., & McMullen, J. S. (2007). Strategic entrepreneurs at work: The nature, discovery, and exploitation of entrepreneurial opportunities. Small Business Economics, 28, 301–322.CrossRef
Zurück zum Zitat Dabholkar, P. A. (1996). Consumer evaluations of new technology-based self–service options: An investigation of alternative models of service quality. International Journal of Research in Marketing, 13, 29–51.CrossRef Dabholkar, P. A. (1996). Consumer evaluations of new technology-based self–service options: An investigation of alternative models of service quality. International Journal of Research in Marketing, 13, 29–51.CrossRef
Zurück zum Zitat Damanpour, F. (2001). E-business e-commerce evolution: Perspective and strategy. Managerial Financial, 27(2), 16–33.CrossRef Damanpour, F. (2001). E-business e-commerce evolution: Perspective and strategy. Managerial Financial, 27(2), 16–33.CrossRef
Zurück zum Zitat David, W., & Benamati, J. (2002). E-commerce basics. NJ: Prentice Hall. David, W., & Benamati, J. (2002). E-commerce basics. NJ: Prentice Hall.
Zurück zum Zitat De Ruyter, K., Wetzels, M., & Kleijnen, M. (2000). Customer adoption of e-service: An experimental study. International Journal of Service Industry Management, 12(2), 184–207.CrossRef De Ruyter, K., Wetzels, M., & Kleijnen, M. (2000). Customer adoption of e-service: An experimental study. International Journal of Service Industry Management, 12(2), 184–207.CrossRef
Zurück zum Zitat Durand, D. E. (1975). Effects of achievement motivation and skill training on the entrepreneurial behavior of black businessmen. Organizational Behavior and Human Performance, 14(1), 76–90.CrossRef Durand, D. E. (1975). Effects of achievement motivation and skill training on the entrepreneurial behavior of black businessmen. Organizational Behavior and Human Performance, 14(1), 76–90.CrossRef
Zurück zum Zitat Evans, D., & Volery, T. (2001). Online business development services for entrepreneurs: An exploratory study. Entrepreneurship and Regional Development, 13(4), 333–350.CrossRef Evans, D., & Volery, T. (2001). Online business development services for entrepreneurs: An exploratory study. Entrepreneurship and Regional Development, 13(4), 333–350.CrossRef
Zurück zum Zitat Fariselli, P., Oughton, C., Picory, C., & Sugden, R. (1999). Electronic commerce and the future for SMEs in a global market-place: Networking and public policies. Small Business Economics, 12, 261–275.CrossRef Fariselli, P., Oughton, C., Picory, C., & Sugden, R. (1999). Electronic commerce and the future for SMEs in a global market-place: Networking and public policies. Small Business Economics, 12, 261–275.CrossRef
Zurück zum Zitat Feindt, S., Jeffcoate, J., & Chappell, C. (2002). Identifying success factors for rapid growth in SME e-commerce. Small Business Economics, 19, 51–62.CrossRef Feindt, S., Jeffcoate, J., & Chappell, C. (2002). Identifying success factors for rapid growth in SME e-commerce. Small Business Economics, 19, 51–62.CrossRef
Zurück zum Zitat van Gelderen, M., Thurik, R., & Bosma, N. (2006). Success and risk factors in the pre-startup phase. Small Business Economics, 26, 319–335.CrossRef van Gelderen, M., Thurik, R., & Bosma, N. (2006). Success and risk factors in the pre-startup phase. Small Business Economics, 26, 319–335.CrossRef
Zurück zum Zitat Gray, H., & Sanzogni, L. (2004). Technology leapfrogging in Thailand: Issues for the support of e-commerce infrastructure. The Electronic Journal on Information Systems in Developing countries, 16(3), 1–26. Gray, H., & Sanzogni, L. (2004). Technology leapfrogging in Thailand: Issues for the support of e-commerce infrastructure. The Electronic Journal on Information Systems in Developing countries, 16(3), 1–26.
Zurück zum Zitat Greenstein, M., & Vasarhelyi, M. (2002). Electronic commerce: Security, risk management, and control (2nd ed.). New York: McGraw-Hill. Greenstein, M., & Vasarhelyi, M. (2002). Electronic commerce: Security, risk management, and control (2nd ed.). New York: McGraw-Hill.
Zurück zum Zitat Hackney, R., & Dunn, D. (2000). Business information technology management: Alternative and adaptive future. New York: Palagrave. Hackney, R., & Dunn, D. (2000). Business information technology management: Alternative and adaptive future. New York: Palagrave.
Zurück zum Zitat Hagg, S., Cummings, M., & Dawkins, J. (2000). Management information systems for the information age (2nd ed.). New York: McGraw-Hill. Hagg, S., Cummings, M., & Dawkins, J. (2000). Management information systems for the information age (2nd ed.). New York: McGraw-Hill.
Zurück zum Zitat Hair, J., Anderson, R., Tatham, R., & Black, W. (1998). Multivariate data analysis (5th ed.). NJ: Prentice Hall. Hair, J., Anderson, R., Tatham, R., & Black, W. (1998). Multivariate data analysis (5th ed.). NJ: Prentice Hall.
Zurück zum Zitat Hansemark O. C. (2003). Need for achievement, locus of control and the prediction of business start-ups: A longitudinal study. Journal of Economic Psychology, 24(3), 301–319.CrossRef Hansemark O. C. (2003). Need for achievement, locus of control and the prediction of business start-ups: A longitudinal study. Journal of Economic Psychology, 24(3), 301–319.CrossRef
Zurück zum Zitat Hoffman, D.L., & Navak, T. P. (1996). Marketing in hypermedia computer-mediated environments: Conceptual foundations. Journal of Marketing, 60, 50–68.CrossRef Hoffman, D.L., & Navak, T. P. (1996). Marketing in hypermedia computer-mediated environments: Conceptual foundations. Journal of Marketing, 60, 50–68.CrossRef
Zurück zum Zitat Ibrahim, A. B., & Ellis, W. H. (1993). Entrepreneurship and small business management: Text, readings, and cases (2nd ed.). Dubuque, IA: Kendall/Hunt. Ibrahim, A. B., & Ellis, W. H. (1993). Entrepreneurship and small business management: Text, readings, and cases (2nd ed.). Dubuque, IA: Kendall/Hunt.
Zurück zum Zitat Ireland, R. D., Hitt, M. A., Camp, S. M., & Sexton, D. L. (2001). Integrating entrepreneurship and strategic management actions to create firm wealth. Academy of Management Executive, 15(1), 49–63. Ireland, R. D., Hitt, M. A., Camp, S. M., & Sexton, D. L. (2001). Integrating entrepreneurship and strategic management actions to create firm wealth. Academy of Management Executive, 15(1), 49–63.
Zurück zum Zitat Jeffcoate, J., Chappell, C., & Feindt, S. (2002). Best practice in SME adoption of e-commerce. Benchmarking: An international Journal, 9(2), 122–132.CrossRef Jeffcoate, J., Chappell, C., & Feindt, S. (2002). Best practice in SME adoption of e-commerce. Benchmarking: An international Journal, 9(2), 122–132.CrossRef
Zurück zum Zitat Kase, K., & Liu, J. Y. (1996). Entrepreneurial networking in japanese management. International Marketing Review, 13(3), 13–23.CrossRef Kase, K., & Liu, J. Y. (1996). Entrepreneurial networking in japanese management. International Marketing Review, 13(3), 13–23.CrossRef
Zurück zum Zitat Kathuria, R., & Joshi, M.P. (2007). Environmental influences on corporate entrepreneurship: Executive perspectives on the internet. International Entrepreneurship and Management Journal, 3, 127–44.CrossRef Kathuria, R., & Joshi, M.P. (2007). Environmental influences on corporate entrepreneurship: Executive perspectives on the internet. International Entrepreneurship and Management Journal, 3, 127–44.CrossRef
Zurück zum Zitat Kaynama, K., & Black, H., (2000). A user-based design process for web sites. Systems and Services, 15(1), 35–44. Kaynama, K., & Black, H., (2000). A user-based design process for web sites. Systems and Services, 15(1), 35–44.
Zurück zum Zitat Knouse, S. B., & Webb, S. C. (2001). Virtual networking for women and minorities. Career Development International, 6(4), 226–228.CrossRef Knouse, S. B., & Webb, S. C. (2001). Virtual networking for women and minorities. Career Development International, 6(4), 226–228.CrossRef
Zurück zum Zitat Korper, S., & Ellis, J. (1999). The e-commerce book: Building the e-empire (2nd ed.). New York: Academic Press. Korper, S., & Ellis, J. (1999). The e-commerce book: Building the e-empire (2nd ed.). New York: Academic Press.
Zurück zum Zitat Kurako, D. F., & Hodgetts, R. M. (1995). Entrepreneurship: A contemporary approach (3rd ed.). Texas: The Dryden Press. Kurako, D. F., & Hodgetts, R. M. (1995). Entrepreneurship: A contemporary approach (3rd ed.). Texas: The Dryden Press.
Zurück zum Zitat Laudon, K. C., & Laudon, J. P. (2002). Management information systems: Managing the digital firm (7th ed.). NJ: Prentice Hall. Laudon, K. C., & Laudon, J. P. (2002). Management information systems: Managing the digital firm (7th ed.). NJ: Prentice Hall.
Zurück zum Zitat Lee, S. M., & Peterson, S. J. (2000). Culture, entrepreneurial orientation, global competitiveness. Journal of World Business, 35(4), 401–416.CrossRef Lee, S. M., & Peterson, S. J. (2000). Culture, entrepreneurial orientation, global competitiveness. Journal of World Business, 35(4), 401–416.CrossRef
Zurück zum Zitat Liao, C., Chen, J., & Yen, D. C. (2007). Theory of planning behavior (TPB) and customer satisfaction in the continued use of e-service: An integrated model. Computers in Human Behavior, 23(6), 2804–2822.CrossRef Liao, C., Chen, J., & Yen, D. C. (2007). Theory of planning behavior (TPB) and customer satisfaction in the continued use of e-service: An integrated model. Computers in Human Behavior, 23(6), 2804–2822.CrossRef
Zurück zum Zitat Lockett, A., & Littler, D. (1997). The adoption of direct banking services. Journal of Marketing Management, 13, 791–811.CrossRef Lockett, A., & Littler, D. (1997). The adoption of direct banking services. Journal of Marketing Management, 13, 791–811.CrossRef
Zurück zum Zitat Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135–172.CrossRef Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135–172.CrossRef
Zurück zum Zitat Lumpkin, J. R., & Ireland, R. D. (1988). Screening practices of new business incubators: The evaluation of critical success factors. American Journal of Small Business, Spring, 59–81. Lumpkin, J. R., & Ireland, R. D. (1988). Screening practices of new business incubators: The evaluation of critical success factors. American Journal of Small Business, Spring, 59–81.
Zurück zum Zitat McClelland, D. C. (1961). The achieving society. NJ: Van Nostrand. McClelland, D. C. (1961). The achieving society. NJ: Van Nostrand.
Zurück zum Zitat Moensted, M. (2007). Strategic networking in small high tech firms. International Entrepreneurship and Management Journal, 3, 15–27.CrossRef Moensted, M. (2007). Strategic networking in small high tech firms. International Entrepreneurship and Management Journal, 3, 15–27.CrossRef
Zurück zum Zitat Norton, W. I., & Moore, W. T. (2006). The influence of entrepreneurial risk assessment on venture launch or growth decisions. Small Business Economics, 26, 215–226.CrossRef Norton, W. I., & Moore, W. T. (2006). The influence of entrepreneurial risk assessment on venture launch or growth decisions. Small Business Economics, 26, 215–226.CrossRef
Zurück zum Zitat Nunnally, J. C. (1978). Psychometric theory (2nd ed.). New York: McGraw-Hill. Nunnally, J. C. (1978). Psychometric theory (2nd ed.). New York: McGraw-Hill.
Zurück zum Zitat O’Neill, M., Palmer, A., & Wright, C. (2003). Disconfirming user expectations of the online service experience: Inferred versus direct disconfirmation modeling. Internet Research: Electronic Networking Applications and Policy, 13(4), 281–296.CrossRef O’Neill, M., Palmer, A., & Wright, C. (2003). Disconfirming user expectations of the online service experience: Inferred versus direct disconfirmation modeling. Internet Research: Electronic Networking Applications and Policy, 13(4), 281–296.CrossRef
Zurück zum Zitat Organization for Economic Co-operation, Development (1999). The economic and social impact or electronic commerce: Preliminary findings and research agenda. MA: Organization for Economic Co-operation and Development. Organization for Economic Co-operation, Development (1999). The economic and social impact or electronic commerce: Preliminary findings and research agenda. MA: Organization for Economic Co-operation and Development.
Zurück zum Zitat Poon, J. L., Ainuddin, R. A., & Junit, S. H. (2006). Effects of self-concept traits and entrepreneurial orientation on firm performance. International Small Business Journal, 24(1), 61–82.CrossRef Poon, J. L., Ainuddin, R. A., & Junit, S. H. (2006). Effects of self-concept traits and entrepreneurial orientation on firm performance. International Small Business Journal, 24(1), 61–82.CrossRef
Zurück zum Zitat Rawley, J. (2006). An analysis of the e-service literature: Towards a research agenda. Internet Research, 16(3), 339–359.CrossRef Rawley, J. (2006). An analysis of the e-service literature: Towards a research agenda. Internet Research, 16(3), 339–359.CrossRef
Zurück zum Zitat Reynolds, J. (2000). E-commerce: A critical review. International Journal of Retail and Distribution Management, 28(10), 417–444.CrossRef Reynolds, J. (2000). E-commerce: A critical review. International Journal of Retail and Distribution Management, 28(10), 417–444.CrossRef
Zurück zum Zitat Reynolds, P. D., Bygrave, W. D., Autio, E., & Hay, M. (2002). Global entrepreneurship monitor: 2002 Executive report. Babson College, Ewing Marion Kauffman Foundation, and UK: London Business School. Reynolds, P. D., Bygrave, W. D., Autio, E., & Hay, M. (2002). Global entrepreneurship monitor: 2002 Executive report. Babson College, Ewing Marion Kauffman Foundation, and UK: London Business School.
Zurück zum Zitat Reynolds, P. D., Bygrave, W. D., & Autio, E. (2003). Global entrepreneurship monitor: 2003 global report. Boston, MA: Babson College and UK: London Business School. Reynolds, P. D., Bygrave, W. D., & Autio, E. (2003). Global entrepreneurship monitor: 2003 global report. Boston, MA: Babson College and UK: London Business School.
Zurück zum Zitat Rockart, J. F. (1979). Chief executives define their own data needs. Harvard Business Review, 57(2), 81–93. Rockart, J. F. (1979). Chief executives define their own data needs. Harvard Business Review, 57(2), 81–93.
Zurück zum Zitat Rotter, J. B. (1966). Generalized expectancies for internal versus external control of reinforcement. Psychological Monographs, 80, 609–639. Rotter, J. B. (1966). Generalized expectancies for internal versus external control of reinforcement. Psychological Monographs, 80, 609–639.
Zurück zum Zitat Rust, R. T., & Kannan, P. K. (2002). E-service: New directions in theory and practice. New York: M.E. Sharpe. Rust, R. T., & Kannan, P. K. (2002). E-service: New directions in theory and practice. New York: M.E. Sharpe.
Zurück zum Zitat Santos, F. (2003). E-service quality: A model of virtual service quality dimensions. Managing Service Quality, 13(3), 233–246.CrossRef Santos, F. (2003). E-service quality: A model of virtual service quality dimensions. Managing Service Quality, 13(3), 233–246.CrossRef
Zurück zum Zitat Selnes, F., & Hansen, H. (2001). The potential hazard of self-service in developing customer loyalty. Journal of Service Research, 4(2), 79–90.CrossRef Selnes, F., & Hansen, H. (2001). The potential hazard of self-service in developing customer loyalty. Journal of Service Research, 4(2), 79–90.CrossRef
Zurück zum Zitat Shaver, K. G., & Scott L. R. (1991). Person, process, choice: The psychology of new venture creation. Entrepreneurship Theory and Practice, Winter, 23–45. Shaver, K. G., & Scott L. R. (1991). Person, process, choice: The psychology of new venture creation. Entrepreneurship Theory and Practice, Winter, 23–45.
Zurück zum Zitat Stewart, W. H., Jr. & Roth, P. L. (2001). A meta-analysis of achievement motivation differences between entrepreneurs and managers. Journal of Small Business Management, 45(4), 401–421.CrossRef Stewart, W. H., Jr. & Roth, P. L. (2001). A meta-analysis of achievement motivation differences between entrepreneurs and managers. Journal of Small Business Management, 45(4), 401–421.CrossRef
Zurück zum Zitat Surjadjaja, H., Ghosh, S., & Antony, F. (2003). Determining and assessing the determinants of e-Service operations. Managing Service Quality, 13(1), 39–53.CrossRef Surjadjaja, H., Ghosh, S., & Antony, F. (2003). Determining and assessing the determinants of e-Service operations. Managing Service Quality, 13(1), 39–53.CrossRef
Zurück zum Zitat Turban, E., Lee, J., King, D., & Chung, H. M. (2000). Electronic commerce: A managerial perspective. New Jersey: Prentice Hall. Turban, E., Lee, J., King, D., & Chung, H. M. (2000). Electronic commerce: A managerial perspective. New Jersey: Prentice Hall.
Zurück zum Zitat United Nations Conference on Trade and Development (2003). E-commerce and development report 2003. New York and Geneva: United Nations. United Nations Conference on Trade and Development (2003). E-commerce and development report 2003. New York and Geneva: United Nations.
Zurück zum Zitat Van Reil, R., Semeijn, J., & Janssen, W. (2003). E-service quality expectations: A case study. Total Quality Management & Business Excellence, 14(4), 437–451.CrossRef Van Reil, R., Semeijn, J., & Janssen, W. (2003). E-service quality expectations: A case study. Total Quality Management & Business Excellence, 14(4), 437–451.CrossRef
Zurück zum Zitat Varadarajan, P. R., & Yadav, M. (2002). Marketing strategy and the internet: An organizing framework. Academy of Marketing Science Journal, 30(4), 276–312. Varadarajan, P. R., & Yadav, M. (2002). Marketing strategy and the internet: An organizing framework. Academy of Marketing Science Journal, 30(4), 276–312.
Zurück zum Zitat Voss, C. A. (2003). Rethinking paradigms of service-service in a virtual environment. International Journal of Operations and Production Management, 23(1), 88–104.CrossRef Voss, C. A. (2003). Rethinking paradigms of service-service in a virtual environment. International Journal of Operations and Production Management, 23(1), 88–104.CrossRef
Zurück zum Zitat Zeithaml, V. A. (2002). Service excellence in electronic channels. Managing Service Quality, 12(3), 135–155.CrossRef Zeithaml, V. A. (2002). Service excellence in electronic channels. Managing Service Quality, 12(3), 135–155.CrossRef
Zurück zum Zitat Zeithaml, V. A., Parasuraman, A., & Malthotra, A. (2000). A conceptual framework for understanding e-service quality: Implications for future research and managerial practice. Working Paper, Report Nr. 00–115. Cambridge, MA: Marking Science Institute. Zeithaml, V. A., Parasuraman, A., & Malthotra, A. (2000). A conceptual framework for understanding e-service quality: Implications for future research and managerial practice. Working Paper, Report Nr. 00–115. Cambridge, MA: Marking Science Institute.
Metadaten
Titel
Critical success factors for e-commerce entrepreneurship: an empirical study of Thailand
verfasst von
Terrence C. Sebora
Sang M. Lee
Nittana Sukasame
Publikationsdatum
01.03.2009
Verlag
Springer US
Erschienen in
Small Business Economics / Ausgabe 3/2009
Print ISSN: 0921-898X
Elektronische ISSN: 1573-0913
DOI
https://doi.org/10.1007/s11187-007-9091-9

Weitere Artikel der Ausgabe 3/2009

Small Business Economics 3/2009 Zur Ausgabe