Engines of progress: Designing and running entrepreneurial vehicles in established companies

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      It is therefore not surprising that several studies have highlighted that the value of the internal corporate venturing approach lies in the creation of structurally-differentiated and semi-autonomous organizational entities, such as new business development divisions and corporate venture units, where early-stage venturing ideas can be explored, nurtured and eventually turned into deployable solutions (Birkinshaw and Hill, 2005; Block and MacMillan, 1993; Burgelman, 1985; Leifer et al., 2001; Sykes, 1986). The creation of purposely designed units with dedicated funds expedites the exploratory processes underlying most venturing endeavours and shields them from dominant managerial logics and organizational inertia (Burgers et al., 2009; Chesbrough, 2000; Fast, 1979; Husted and Vintergaard, 2004; Kanter et al., 1990). Notwithstanding the benefits of this approach, many corporate venture units report unsatisfactory performance (Birkinshaw and Campbell, 2004; Birkinshaw, 2005).

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      According to Lumpkin and Dess (1996) and Voss et al. (2005), among others, we argue that the consideration of both autonomy and competitive aggressiveness as dimensions of the EO construct, responds to the need of capturing the full range of behaviours that lead to change in the ASOs. For these firms, which usually lack significant capabilities and knowledge for exhibiting entrepreneurial behaviours (Diánez-González & Camelo-Ordaz, 2016), the inclusion of autonomy as a dimension of EO could be necessary since previous research has noted that autonomy is extremely related to the identification of opportunities that are beyond the organization’s current capabilities and knowledge (Kanter, North, Bernstein, & Williamson, 1990; Lumpkin, Cogliser, & Schneider, 2009). Similarly, the consideration of competitive aggressiveness could also be especially relevant for ASOs, which as a result of the innovative nature of the products and services that they usually commercialize, could be intensely affected by competitors (Shan, 1990).

    • Ownership concentration and innovativeness of corporate ventures

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      Next to accessing radical innovation from third parties through licensing agreements, strategic alliances or the acquisition of innovative start-up firms (Rothaermel, 2001; Hagedoorn and Schakenraad, 1994; Cohen et al., 2002), the investment in ideas that are developed in independent start-up firms is a prominent alternative route (Covin and Miles, 2007; Narayanan et al., 2009; Corbett et al., 2013).3 Ventures nurtured by a corporate sponsor have been shown to be able to develop radically new technologies that also benefit the corporate sponsor (Day, 1994; Kanter et al., 1990; Christensen, 1997; Stringer, 2000; Hill and Rothaermel, 2003; Vanhaverbeke and Peeters, 2005; Dushnitsky and Lenox, 2005, 2006; Covin and Miles, 2007; Wadhwa and Kotha, 2006; Naranayan et al., 2009). One often cited reason that explains why investments in ventures are better able to create radical innovation than internally pursued projects of incumbent firms is the possibility of operational independence of external ventures.

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    This report covers one of eight programs examined by Rosabeth Moss Kanter's research team in 1986–1988. Jeffrey North, Anne Piaget Bernstein, and Alistair Williamson collaborated on the report, and Gina Quinn edited it. This report is based on multiple rounds of interviews in 1987 and 1988 and a review of company documents and published materials. Research funding was provided by the Harvard Business School Division of Research, whose support is gratefully acknowledged.

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