Environmental management accounting: the significance of contingent variables for adoption
Highlights
► EMA adoption in South Australian organisations is limited. ► The present and future roles of EMA are driven by strategy, industry and size. ► Organisational structure was not associated with present or future EMA use. ► Contingency theory is a good foundation for determining drivers of EMA adoption. ► Separate guidance documents may be required to promote EMA in different settings.
Introduction
As the business world endeavours to respond to increasing pressure from various stakeholders to reduce the impact of its activities on the physical environment, the need for new techniques to assist managers in meeting the challenge of environmental sustainability becomes apparent. One method suggested as being able to align corporate activities with the environmental agenda more closely is Environmental Management Accounting (EMA). EMA incorporates a number of techniques and tools designed to assist organisations in recognising and managing their environmental impacts. These tools include, but are not limited to: environmental cost accounting; full cost accounting; life-cycle costing; environmental life-cycle budgeting; environmental capital investment appraisal; total quality environmental management; and material and energy flow accounting (Schaltegger et al., 2012; Yakhou and Dorweiler, 2004).
EMA provides a pragmatic response to criticism that conventional management accounting has failed in its ability to provide explicit consideration of environmental issues with environmental costs frequently ‘hidden’ in general overhead accounts and potential environmental benefits often downplayed or ignored (Jasch, 2003; Papaspyropoulos et al., 2012; Xiaomei, 2004). By providing data on the physical and financial elements of environmental performance, it has been suggested EMA will provide information that can be used by corporate management to assess opportunities for economic and environmental improvement (Gale, 2006; Schaltegger and Burritt, 2000). With environmental degradation expected to maintain its prominence on both the national and international stage, it has become clear that failure to collect data on the environmental impacts associated with business operations will result in information that is insufficient to serve the needs of corporate management as they strive to meet the changing requirements of the contemporary marketplace (Jasch, 2003).
While substantial effort has been devoted to normative arguments and commentary extolling the benefits to be obtained from the ‘greening’ of management accounting, a small but growing academic effort has been extended to investigating EMA in practice (Burritt, 2004; Ferreira et al., 2010). However, theoretical explanations for the current state of EMA development are still lacking (Bouma and van der Veen, 2002; Qian et al., 2011). Motivated by the need for theory informed explanations concerning EMA in practice, the present study offers an empirical survey-based project that seeks to extend current knowledge about the organisational characteristics behind EMA development.
Drawing on contingency theory, a research framework was developed incorporating a number of contextual variables that were accessible from existing management accounting and environmental accounting literature. Though underutilised in EMA research, recent studies have demonstrated contingency theory to have considerable potential to further current knowledge concerning EMA practice and development (Bouma and van der Veen, 2002; Qian et al., 2011). Through the utilisation of a questionnaire-survey this study sought to obtain a greater understanding of contingent factors influencing and expected to influence EMA in organisations. In doing so the following research question was examined:
(RQ1) What do accountants perceive as the present and future roles of EMA in the organisation in which they are employed?
The remainder of this paper is arranged as follows. Sections 2 The potential benefits to be obtained from EMA activities, 3 Empirical evidence concerning EMA in practice contain discussion concerning the benefits to be obtained from EMA activities and an overview of empirical evidence on EMA in practice. Section 4 reviews the development of the research framework that was investigated. This is followed by sections on the methods employed in the research, and the data analysis. The paper then concludes with discussion of the results and overall conclusions, including suggested directions for future research.
Section snippets
The potential benefits to be obtained from EMA activities
Since the publication of The Brundtland Report in 1987, sustainability has been at the forefront of government and business agendas worldwide (Deegan, 2007). The Brundtland Report defined ‘sustainable development’ as development that “meets the needs of the present without compromising the ability of future generations to meet their own needs” (Brundtland, 1987, p. 24). Since this time there has been a growing emphasis on the ways in which business can support this agenda, especially as regards
Empirical evidence concerning EMA in practice
In contrast to established normative arguments promoting EMA to the global business community, empirical evidence suggests the level of EMA use in practice is very mixed. On one side there are now numerous case studies drawing attention to the benefits associated with EMA use (Burritt et al., 2009; Ferreira et al., 2010). These studies generally support the position advanced by EMA advocates concluding that when organisations fail to recognise and account for environmental implications
The relevance of contingency theory to the study
While the amount of literature dedicated to the study of EMA is certainly increasing, to date little explicit effort has been committed to understanding organisational factors associated with EMA adoption in a systematic way (see Bouma and van der Veen, 2002; Qian et al., 2011). The result is a significant gap in academic knowledge concerning EMA. Considering there appears to be an impasse between the effort extended in promoting EMA activities and the level of EMA uptake in practice, there is
Survey design and administration
In order to explore the relationships hypothesised in the research framework a web-based survey of practicing accountants in business was conducted in July 2011. While EMA arguably includes physical environmental information which may be accessible from operations or environmental managers, it also seeks to incorporate the monetary implications associated with such information. Such incorporation suggests the involvement of the accounting function and, even in the event that accountants are not
Results
The data collected via the survey process was analysed using two multiple regression models conducted using the SPSS statistical software package. Prior to undertaking this analysis all multi-item measures were assessed for validity and reliability. The reliability of each measure was assessed by comparing the Cronbach's alpha score for each scale against the generally accepted minimum of .7 (DeVellis, 2003). The measures were then assessed for dimension reduction purposes via confirmatory
Discussion
While the results obtained from the survey process indicate some Australian organisations are perceived to be engaging with EMA activities, overall the perceived level of EMA use reported was found to be very low. In a pattern consistent with past research, (Bartolomeo et al., 2000; Bebbington et al., 1994), the accountants in the sample perceived their organisations would engage in EMA practices to a greater extent in the next three years.
The regression analysis revealed accountants'
Conclusion
This study sought to investigate whether accountants perceived there to be a present and future role for EMA in the organisation in which they are employed. Drawing on contingency theory a research framework was developed incorporating the following contingent variables: organisational size, industry, environmental strategy and organisational structure.
Overall, environmental strategy, industry and organisational size were found to have a significant association with the present and future use
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