Abstract
This paper examines the internationalization process of telecommunication carriers. In this industry, early entrants gain substantial first-mover advantages due to the transient nature of the windows of market opportunity, and the potential to influence the regulatory process as an incumbent. To capture these strategic and economic advantages, firms follow a strategy of preemption, both of markets and partners. The authors argue for the need to augment prevailing theory with contextual idiosyncrasies that characterize specific industries.
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*MB Sarkar is Assistant Professor of Marketing at the University of Central Florida. His primary research interest lies in interorganizational collaborations.
**S. Tamer Cavusgil is University Distinguished Professor and The John William Byington Endowed Chair in Global Marketing at Michigan State University.
***Preet S. Aulakh is Associate Professor of Strategic Management and International Business at Temple University. His research focuses on cross-border alliances, technology licensing, and emerging markets.
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Sarkar, M., Cavusgil, S. & Aulakh, P. International Expansion of Telecommunication Carriers: The Influence of Market Structure, Network Characteristics, and Entry Imperfections. J Int Bus Stud 30, 361–381 (1999). https://doi.org/10.1057/palgrave.jibs.8490074
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DOI: https://doi.org/10.1057/palgrave.jibs.8490074