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Exporting: Does Sales Volume Make a Difference?

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Abstract

This research examines the effect that the size of a firm has on export activities, perceived problems in exporting, and attitudes toward exporting. The results indicate that broad generalizations concerning the size of firms and exporting appear to be inappropriate.

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Authors and Affiliations

  1. Georgetown University,

    Michael R. Czinkota

  2. The Ohio State University,

    Wesley J. Johnston

Authors
  1. Michael R. Czinkota
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  2. Wesley J. Johnston
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Additional information

*Dr. Czinkota is on the Faculty of Marketing and International Business of Georgetown University and serves as Chairman of the National Center for Export-import Studies.

**Dr. Johnston is an Assistant Professor of Marketing at The Ohio State University. His main research interest is in the area of industrial marketing.

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Czinkota, M., Johnston, W. Exporting: Does Sales Volume Make a Difference?. J Int Bus Stud 14, 147–153 (1983). https://doi.org/10.1057/palgrave.jibs.8490513

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  • DOI: https://doi.org/10.1057/palgrave.jibs.8490513

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