Abstract
The determination of entry-modes is examined using an institutional theory framework. Two sources of isomorphic pressures affect a strategic business unit's (SBU) entry-mode choice: (1) host country institutional environment, and (2) internal institutional environment (the parent organization). SBUs were hypothesized to adopt similar organizational forms, structures, policies, and practices, thus becoming isomorphic, based on felt pressures to conform to behavioral norms within the environments. The results indicated that SBUs using wholly-owned entry-modes demonstrated high levels of internal (parent) isomorphism; those using exporting, joint ventures, or licensing agreements demonstrated external isomorphism; and those using multiple or mixed entry-mode demonstrated low levels of isomorphic pressures.
Similar content being viewed by others
Author information
Authors and Affiliations
Additional information
*Peter S. Davis is Professor in Strategic Management and Associate Director of the International MBA program in the Fogelman College of Business and Economics at The University of Memphis. His research interests include business-level strategy, strategic groups and performance. Extensions of this line of research include examining strategy, technology and globalization among entrepreneurial and closely-held firms.
**Ashay Desai is Assistant Professor of Management in the College of Business at The University of Wisconsin- Oshkosh. He received his Ph.D. from the University of Memphis. His current research interests include Corporate governance and declining firms, competitiveness, and turnaround strategies.
***John Francis is Assistant Professor of Management at Mississippi College. He is finishing his Ph.D. in strategic management at the University of Memphis. His research interests include international strategy and turnaround.
Rights and permissions
About this article
Cite this article
Davis, P., Desai, A. & Francis, J. Mode of International Entry: An Isomorphism Perspective. J Int Bus Stud 31, 239–258 (2000). https://doi.org/10.1057/palgrave.jibs.8490904
Published:
Issue Date:
DOI: https://doi.org/10.1057/palgrave.jibs.8490904