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Keeping the Eclectic Paradigm Simple

Rajneesh Narula (Professor of International Business Regulation and Director of the John H. Dunning Centre for International Business, Henley Business School, University of Reading, UK)

Multinational Business Review

ISSN: 1525-383X

Article publication date: 17 June 2010

5560

Abstract

The eclectic paradigm as developed by Dunning evolved in response to the changing IB milieu. I argue that this continual expansion threatens to make the paradigm tautological, without an honest “gatekeeper.” Continual expansion to address new lacunae begins to have decreasing returns, either because the gatekeeper cannot expect to have the specialized knowledge, or because the number of extensions makes the final product unwieldy. I propose a return to a basic eclectic paradigm, which I refer to as “EP‐lite,” that can then be complemented by other frameworks and theories as needed. In a similar vein, the growing number of sub‐categories of ownership advantages does not in itself provide greater clarity. Besides, the “correct” definition of what constitute O advantages is relative to the purpose for which it is being used.

Keywords

Citation

Narula, R. (2010), "Keeping the Eclectic Paradigm Simple", Multinational Business Review, Vol. 18 No. 2, pp. 35-50. https://doi.org/10.1108/1525383X201000009

Publisher

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Emerald Group Publishing Limited

Copyright © 2010, Emerald Group Publishing Limited

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