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Exploring social dynamics in online media sharing

Published:08 May 2007Publication History

ABSTRACT

It is now feasible to view media at home as easily as text-based pages were viewed when the World Wide Web (WWW) first emerged. This development has supported media sharing and search services providing hosting, indexing and access to large, online media repositories. Many of these sharing services also have a social aspect to them. This paper provides an initial analysis of the social interactions on a video sharing and search service (www.youtube.com). Results show that many users do not form social networks in the online community and a very small number do not appear to contribute to the wider community. However, it does seem those people who do use the available tools have much a greater tendency to form social connections.

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  1. Exploring social dynamics in online media sharing

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    • Published in

      cover image ACM Conferences
      WWW '07: Proceedings of the 16th international conference on World Wide Web
      May 2007
      1382 pages
      ISBN:9781595936547
      DOI:10.1145/1242572

      Copyright © 2007 ACM

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      Association for Computing Machinery

      New York, NY, United States

      Publication History

      • Published: 8 May 2007

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      Overall Acceptance Rate1,899of8,196submissions,23%

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