2.1. Smart Card Systems
The public transportation sector is a system of different modes of transport vehicles such as buses, underground metro trains, trams, trains, ferries, and such. Implementation of contactless smart card systems in the public transportation sector solves various problems in all modes of transport systems. The smart card, compared to traditional fare payment methods such as cash and paper tickets, is more convenient to use [
22]. It is also more secure as it requires fare deposit therefore reducing fraud rates [
20]. Traditional fare payment methods like paper ticketing are time consuming, and handling of all procedures required by paper tickets for all passengers requires a great number of staff [
2]. Vulnerability to fraud and having limited capabilities for data collection possibilities are other drawbacks of traditional fare methods. When compared to other traditional payment methods, contactless smart cards offer many advantages including better reliability, more advanced data transfer capabilities, prevention measures against fraud, and high memory capacity related perks [
23]. Root causes of fare evasion and fraud problem are listed under three main categories as a result of meetings with transportation experts as shown in
Figure 1. Implementation of an automated fare system and usage of smart cards by passengers are expected to solve most of the mentioned causes and eventually assist in the solution of fraud problems.
Traditional fare payment applications require intensive labor, are relatively inflexible, insecure, and often cause travel delays [
24]. Moreover, using smart cards enables interoperability and improves payment tracking, as smart cards being used for public transportation can easily be adjusted to various fare structures more effectively [
2]. Using smart cards in public transportation also provides more discount opportunities when compared to traditional fare systems [
25]. Contactless smart cards are faster than other conventional fare payment methods as they speed up payment transitions since they eliminate all cash exchange related activities [
26]. It may take about up to 3 min per passenger for a single payment transaction to be completed using the traditional paper-based ticketing system. This transaction includes exchange of cash for a paper ticket from a passenger to a conductor and the exchange of a paper ticket for cash from a conductor to a passenger. The transaction time may be increased in case cash change is needed. The introduction of the new smart card system allows a payment transaction when boarding the transport vehicle to be completed in about 30 seconds or less. The need for cash and paper tickets, for boarding payment transaction to be completed, is completely eliminated using the smart cards. Recent studies show that ease of fare payment is an important part of the travel experience for passengers. Integrating an automated fare system can enhance the travel experience and increase the willingness of passengers to use public transportation services by encouraging their use [
20,
27,
28]. Ease of fare payment when boarding public transport also encourages passengers to use transfer options where available, because of reduced risk of missing the transport caused by delays during cash payment process [
11]. Usage rate of transfer options by passengers is also increased by time saving opportunities provided by smart card fare payment systems in crowded stations since these systems eliminate repeating payment procedures during re-boarding [
29].
Demographic features of the countries and prices set for tickets are other issues that affect the observed performance of smart card systems. Studies show that prices set too high negatively affect the usage preference for public transportation systems [
30]. Transition to a smart card system from a conventional fare system eliminates the operational costs of printing single use paper tickets and magnetic band cards which require frequent replacements. Similar to paper tickets, conductors are also eliminated from the system and replaced by card readers in automated fare systems. Smart cards and readers are one-time purchases unlike monthly purchases of paper tickets and monthly payments of staff. On the other hand, card readers require low annual maintenance costs and software updates while smart cards do not require any maintenance costs. Smart cards may be easily replaced for a discounted price when lost and may be exchanged and replaced in most cases free of charge once they wear out. In addition to cost and price related issues, social demographic variables such as age, educational background, employment, profession, and vehicle ownership were also found to be determinants of the adoption success of different fare systems by various studies [
31,
32,
33]. Therefore, inspection of these variables is important in the selection of the best system and its components for a city where it will be implemented. A city with a higher age average may not benefit from the promised advantages of smart fare systems as expected, considering technological unfamiliarity of residents. A combined qualitative study using focus groups and quantitative study through survey sampling uncovered that commuters with lower vehicle ownership, lower incomes, and lower licensure rates rely mostly on public transportation rather than informal private means of transportation [
34]. Smart mobility technologies such as the travel smart card can therefore make it cheaper and more convenient for commuters in developing areas to use public transport. Additionally, a quantitative research study through survey sampling revealed that the mode of fare payment is a critical part of a commuter’s travel experience [
20]. Most features introduced by smart card systems are towards increasing the passengers’ experience, but these systems also come with data privacy concerns for some people. Moreover, the total number of transport modes covered by the installation of the system is important to get all the benefits that these systems promise.
The number of different features and changes introduced by the smart cards into conventional fare systems, makes decision making a challenging job, given the conflicting advantages that come with different types of systems. MCDM methods can overcome this problem, but a set of evaluation criteria must be determined to make consistent evaluations.
2.2. Determination of Evaluation Criteria for MCDM Analysis
Smart card system does not only include the cards. It includes other public transportation infrastructural elements that are factored in the determination of key performance indicators. There are a number of studies on performance metrics of the smart card system and the overall public transit services in the literature. From the late 1970s and the early 1980s, these performance indicators have been classified into two categories: effectiveness performance indicators and efficiency performance indicators [
35,
36]. The difference between effectiveness performance indicators and efficiency performance indicators is that effectiveness indicators measure whether an objective is achieved or not, therefore, showing the level of a desired outcome. On the other hand, efficiency indicators determine economically how much a resource has been utilized and are, therefore, input and output ratios [
37]. Another study categorized bus transit system performance indicators into system effectiveness indicators and system efficiency indicators, where system effectiveness indicators determine whether a goal set by transit operators has been attained while system efficiency indicators determine the relationship between the input and output of a resource [
38].
Six performance metrics suggested for the evaluation of transit systems including passenger loading, service frequency, transit vs. automobile travel time, service coverage, reliability, and hours of service in the Federal Transit Administration (FTA) sponsored Transit Capacity and Quality of Service Manual were prepared for the Transit Cooperative Research Program (TCRP) in United States [
39]. The mentioned manual proposes mobility measures related to transit including percentage travel time contour, on-time performance, dwell time inter-modal facilities, average transfer time/delay, in-vehicle travel time, and service frequency. In addition to the foretold measures, some transit performance metrics preferred in different studies includes travel time reliability, safety, transfer time, delay, on-time performance, comfort, hours of service, security, frequency, passenger environment, convenience, and service coverage [
40]. Another model [
15] includes six criteria that describe the most vital characteristics of a fare collection system in public transport, which suggests that a good fare collection system must be simple for its users, have reduced operation costs, have a multipurpose functionality system, be safe, be fast, and be uniform within the framework of an integrated transport system. Time spent on the whole payment process should be as short as possible and must be in an acceptable range for commuters; therefore, transaction time should be low, being a performance criterion in the operations category [
41].
Dwell time is another performance metric, where transits are concerned, that can be found in the literature, and which is defined as the length of time that the door is open at a given stop (in seconds). Total time required to pick up or drop off passengers can be determined by evaluating commuter’s boarding, alighting, and dwell times [
42]. Other studies inspecting dwell time also defined acceleration and deceleration as performance indicators for busy transit routes [
43,
44,
45,
46]. From the performance evaluation of fare systems, dwell time can be thought as boarding time of passengers [
11,
47].
Another metric underlined in the literature is on-time performance, which is defined as the ability of transport services to be on time at the destination [
48]. It is an important measure for the overall system performance as it measures the accuracy of the real-time information provided to the users. Commonly used performance measures such as distance traveled, speed, delays occurred, vehicle hours traveled, and total travel time are all determinants of on-time performance [
49]. On-time performance is also described as the additional travel time that passengers would find acceptable. However, transit service operators generally use on-time performance measures to assess schedule adherence [
50]. Generally, bus waiting time at a stop, frequency of bus services, on-time performance, and ridership are performance measures affecting travel time reliability [
51], which makes the performance evaluation of transportation systems a complex task.
Ridership represents the number of passengers presented on board in a particular transportation system. Ridership measures the service experienced by passengers [
52,
53]. It is therefore an important performance indicator for the smart card implementation projects covering an entire public transportation system. The ridership metric is also being suggested as a performance criterion for bus rapid transit system (BRT) evaluations [
54]. Smart card integrated systems make it possible to analyze the most crowded times and by doing so help users to plan alternative routes [
29].
Service reliability performance indicator measures the probability that the system will meet certain performance standards. For identifying supervision strategies, it is suggested as an ideal performance indicator [
55]. The service reliability measure could be considered under several dimensions including capacity reliability, travel time reliability, connectivity reliability, performance reliability, encounter reliability, flow decrement reliability, and choice of mode reliability [
56].
As a performance indicator of transit services, service coverage, service delivery, service efficiency and effectiveness, service-level solvency, service maintenance, and capital investment are also suggested as metrics in the literature [
57]. Among these, service coverage performance measure is defined as the proportion of people who benefit from the services offered. Coverage is dependent on the demographic conditions and type of the system implemented, so evaluating this metric would also give insights about the related factors.
Safety performance indicator measures perception of people about the variant of payment system considering the data and personal information protection/privacy aspects [
15]; hence, it is suggested as an important evaluation criterion [
38,
58]. On the other hand, security performance measure evaluates the level of security systems implemented with the system, which is considered as a performance criterion in the customer satisfaction category [
59].
Most of public transport users travel in a chain using more than one transit mode or route (transfer passengers); this means delay on one route or transit results in missing the next connection(s). Transfer time and delay are therefore an important performance measure of the entire system [
60]. Similarly, transit time reliability is defined based on the distribution of departure and arrival times and use of a performance measure [
61,
62]. The best way to monitor transit time reliability is to compare regularity of transit services [
63], which is the primary mean of measuring quality of the service provided [
64]. Transit reliability can be grouped into two different parts: transit travel time reliability and passengers waiting time reliability [
65]. Transit travel time reliability is found to be an influencer of efficiency and attractiveness of the selected service and as a result relates to customer satisfaction with on-time performance [
66].
A list of determined performance evaluation criteria, their brief explanations, and codes are given in
Table 1. Considering performance indicators’ relevance with the fare payment system, some criteria have been excluded from the study. Remaining criteria are categorized according to their similarities and their relation to smart card systems.