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A Framework for Analyzing Social Interaction Using Broadband Visual Communication Technologies

A Framework for Analyzing Social Interaction Using Broadband Visual Communication Technologies

Susan O’Donnell, Heather Molyneaux, Kerri Gibson
ISBN13: 9781605663685|ISBN10: 1605663689|EISBN13: 9781605663692
DOI: 10.4018/978-1-60566-368-5.ch047
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MLA

O’Donnell, Susan, et al. "A Framework for Analyzing Social Interaction Using Broadband Visual Communication Technologies." Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends, edited by Tatyana Dumova and Richard Fiordo, IGI Global, 2010, pp. 528-541. https://doi.org/10.4018/978-1-60566-368-5.ch047

APA

O’Donnell, S., Molyneaux, H., & Gibson, K. (2010). A Framework for Analyzing Social Interaction Using Broadband Visual Communication Technologies. In T. Dumova & R. Fiordo (Eds.), Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends (pp. 528-541). IGI Global. https://doi.org/10.4018/978-1-60566-368-5.ch047

Chicago

O’Donnell, Susan, Heather Molyneaux, and Kerri Gibson. "A Framework for Analyzing Social Interaction Using Broadband Visual Communication Technologies." In Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends, edited by Tatyana Dumova and Richard Fiordo, 528-541. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-60566-368-5.ch047

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Abstract

Broadband visual communication (BVC) technologies—such as videoconferencing and video sharing—allow for the exchange of rich simultaneous or pre-recorded visual and audio data over broadband networks. This chapter introduces an analytical framework that can be utilized by multi-disciplinary teams working with BVC technologies to analyze the variables that hinder people’s adoption and use of BVC. The framework identifies four main categories, each with a number of sub-categories, covering variables that are social and technical in nature; namely, the production and reception of audio-visual content, technical infrastructure, interaction of users and groups with the technical infrastructure, and social and organizational relations. The authors apply the proposed framework to a study of BVC technology usability and effectiveness as well as technology needs assessment in remote and rural First Nation (Indigenous) communities of Canada.

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