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2015, vol. 17, br. 3, str. 203-217
Korporativno preduzetništvo, organizaciono učenje i implementacija znanja
Univerzitet u Kragujevcu, Ekonomski fakultet, Srbija

e-adresajelena_eric@kg.ac.rs
Ključne reči: korporativno preduzetništvo; organizaciono učenje; znanje; novi poduhvat
Sažetak
Osnovna svrha istraživanja je sprovođenje dubinske analize međusobnih odnosa korporativnog preduzetništva, organizacionog učenja i znanja, imajući u vidu nedovoljnu zastupljenost ove teme u savremenoj literaturi. Osnovni istraživački cilj je da se kroz sveobuhvatno preispitivanje ostvari suštinski pomak u razumevanju prirode navedene međuzavisnosti, proširi baza znanja i ponudi podrobniji odgovor na pitanje kako organizaciju učiniti inovativnijom i fleksibilnijom korišćenjem sopstvenih saznajnih potencijala. Sprovedeno kvalitativno istraživanje obuhvata deskriptivno proučavanje, komparaciju i inoviranu interpretaciju relevantnih naučnih izvora. Glavni rezultat ukazuje da implementacija znanja vodi različitim formama korporativnog preduzetništva, tako što primena tehničkog znanja vodi ekstenziji proizvodnih linija, integrativnog razvoju nove platforme, a eksploatativnog kreiranju novog poslovnog poduhvata. Znanje nastaje kao rezultat organizacionog učenja i korporativnog preduzetništva, ali je, istovremeno, i okidač daljih preduzetničkih inicijativa. Implikacije istraživanja se odnose na bolje razumevanje koncepta korporativnog preduzetništva sa teorijskog stanovišta, dok se praktičan doprinos ogleda u pružanju preporuka menadžerima kako podstaći konkretne varijetete preduzetničkih inicijativa pomoću alternativnih pristupa organizacionom učenju i znanju. Na kraju je ukazano na potencijalni pravac budućih istraživanja, u kontekstu izučavanja preduzetništva kao procesa učenja.
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O članku

jezik rada: srpski, engleski
vrsta rada: pregledni članak
DOI: 10.5937/ekonhor1503203e
objavljen u SCIndeksu: 08.01.2016.

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