The Meaning of Modern Business: An Introduction to the Philosophy of Large Corporate Enterprise

Richard Eells

Published by Columbia University Press 1960

The Meaning of Modern Business

An Introduction to the Philosophy of Large Corporate Enterprise

Richard Eells

https://doi.org/10.7312/eell93784

Overview
Contents

About this book

Examines the philosophy of the business corporation with the goal of making the corporation more comprehensible and to provide norms for corporate performance.

Topics

Frontmatter Publicly Available Download PDF	I
Preface Publicly Available Download PDF	V
Contents Publicly Available Download PDF	IX
Introduction Requires Authentication Unlicensed Licensed Download PDF	1
The Quest
I. The Search for a Philosophy of Business Requires Authentication Unlicensed Licensed Download PDF	17
II. The Traditional Corporation Requires Authentication Unlicensed Licensed Download PDF	38
III. The Metrocorporation Requires Authentication Unlicensed Licensed Download PDF	50
IV. The Dilemma of Corporate Responsibility Requires Authentication Unlicensed Licensed Download PDF	69
V. Five Scientific Problems Requires Authentication Unlicensed Licensed Download PDF	95
Corporate Realities
VI. Corporate Goals Requires Authentication Unlicensed Licensed Download PDF	113
VII. Rationality and Reality in Decision Making Requires Authentication Unlicensed Licensed Download PDF	138
VIII. Policy Steps and Policy Instruments Requires Authentication Unlicensed Licensed Download PDF	166
IX. Strategic Decision Areas Requires Authentication Unlicensed Licensed Download PDF	189
Corporate Responsibilities
X. Claimants on the Corporation Requires Authentication Unlicensed Licensed Download PDF	209
XI. Security Holders and Customers Requires Authentication Unlicensed Licensed Download PDF	217
XII. Employees and Suppliers Requires Authentication Unlicensed Licensed Download PDF	236
XIII. Competitors, Local Communities, the General Public and Governments Requires Authentication Unlicensed Licensed Download PDF	248
XIV. Public Relationships and Corporate Interests Requires Authentication Unlicensed Licensed Download PDF	273
The Future Course
XV. The Well-Tempered Corporation Requires Authentication Unlicensed Licensed Download PDF	305
Notes Requires Authentication Unlicensed Licensed Download PDF	341
Index Requires Authentication Unlicensed Licensed Download PDF	405

Language: English
Publisher: Columbia University Press
Copyright year: 1960
Audience: College/higher education;
Pages
- Main content: 430

eBook

Published: May 6, 2019
ISBN: 9780231895439