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2016 | OriginalPaper | Buchkapitel

6. M-Payments: How Much Regulation Is Appropriate? Learning from the Global Experience

verfasst von : Elisabetta Cervone

Erschienen in: Bitcoin and Mobile Payments

Verlag: Palgrave Macmillan UK

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Abstract

The author offers a roadmap approach to regulating mobile payments (hereinafter “m-payments”) worldwide. This chapter draws the attention to the regulatory restrictions and/or regulatory uncertainty which govern m-payments and which are the most formidable barriers to expanding m-payments to the mass market. It focuses on the pioneering—mostly unregulated—model M-Pesa in Kenya, on one side, and on the US legal and regulatory framework, on the other. The lesson from the global experience so far is that it is too early for regulators to assume that there is an established or “orthodox” method of regulating m-payments. However, the author concludes that—as a roadmap approach to regulating m-payments worldwide—a functional rather than institutional approach is strongly recommended.

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Fußnoten
1
M-payments can be defined as payments initiated and transmitted by access devices that are connected to mobile communication networks. Committee on Payment and Settlement Systems (CPSS) Innovations in Retail Payments (Bank for International Settlements, 2012), 19. On m-payments in general, see Thomas-Frank Dapp et al., The Future Of (Mobile) Payments: New (Online) Players Competing With Banks (Frankfurt am Main, Germany: Deutsche Bank Research, 2012); on m-payments in the European Union, European Commission, Green Paper: Towards An Integrated European Market For Card, Internet And M-Payments (Brussels: EC, 2012).
 
2
M-payments have allowed millions of people who are otherwise excluded from the formal financial system to perform financial transactions relatively cheaply, securely and reliably. Financial inclusion has become a subject of growing interest for researchers, policymakers and other financial sector stakeholders.
 
3
In addition, in microfinance it is well known that the poor have limited liability since they do not have the possibility to lose anything. Thus, in poor countries loss aversion may be slow and they may be more open to experimenting with new models of m-payments, as in Africa, for example, where there are few banks, poor physical infrastructures and a rural population often dependent on remittances from the city.
 
4
In the USA, only recently, a system by Apple-Pay has been enacted, which allows iPhone users to pay at the checkout counter simply by holding their phone to a receiver for a few seconds. See http://​time.​com/​money/​3328891/​apple-pay-iphone-global-mobile-payments/​.
 
5
There is considerable work done in this area in the recent past including the “Retail Payments Package” produced by the World Bank Payment System Developing Group, which offers guidance and tools, including: (i) “Developing A Comprehensive National Retail Payments Strategy”, which aims to provide public authorities and market participants with detailed guidance on how to develop and implement a comprehensive, strategic retail payments reform; (ii) “A Practical Guide For Retail Payments Stocktaking”, which identifies a methodology for undertaking a detailed stocktaking of a country’s retail payments landscape; (iii) “From Remittances To M-Payments: Understanding ‘Alternative’ Means Of Payment Within The Common Framework Of Retail Payments System Regulation”, which explores the development of a normative framework to underpin an efficient retail payments industry, including the so-called innovative payment mechanisms; (iv) “Innovations In Retail Payments Worldwide: A Snapshot: Outcomes Of The Global Survey On Innovations In Retail Payments Instruments And Methods 2010”, which presents the results of the first World Bank survey among central banks that collected information on innovative retail payment products and programs. Available at: http://​web.​worldbank.​org/​WBSITE/​EXTERNAL/​TOPICS/​EXTFINANCIALSECT​OR/​0,,contentMDK:​23252983~pagePK:​210058~piPK:​210062~theSitePK​:​282885,00.​html.
 
6
On risk management in m-payments, see Andrew James Lake, Risk Management In Mobile Money: Observed Risks And Proposed Mitigants For Mobile Money Operators, Swiss Confederation 2013.
 
7
In this article, the expression “payment services” is used to mean services enabling cash deposits and withdrawals, execution of payment transactions, issuing and/or acquisition of payment instruments, money remittances and any other services functional to the transfer of money; it also includes the issuance of e-money and e-money instruments. The expression “payment instrument” means any instrument, whether tangible or intangible, that enables a person to obtain money, goods or services or to otherwise make payment or transfer money. These include, but are not limited to, cheques, funds transfers initiated by any paper or paperless device (such as automated teller machines, points of sale, internet, telephone), payment cards (including those involving storage of e-money) and money remittances.
 
8
The expression “electronic money”, as used in this chapter, means monetary value represented by a claim on the issuer, which is, (i) stored on an payment device such as chip, prepaid cards, mobile phones or on computer systems as a non-traditional account with a banking or non-banking entity; (ii) issued on receipt of funds of an amount not less in value than the monetary value issued; and (iii) accepted as a means of payment by persons other than the issuer.
 
9
The rapid growth of M-Pesa caught everyone by surprise. In just one year M-Pesa had 1 million clients. By early 2012 M-Pesa had 15 million registered users, a network of over 35,000 cash-in and cash-out agents, and a transaction volume of USD665 million per month. Mark Okuttah, “M-Pesa Drives Safaricom as Profit Declines to Sh12.8bn.” Business Daily, posted 10 May 2012. http://​www.​businessdailyafr​ica.​com/​Corporate+News/​MPesa+drives+Saf​aricom+as+profit​+declines+/​-/​539550/​1403606/​-/​35hl1b/​-/​index.​html.
 
10
Simone Di Castri et al., Consumer Protection Diagnostic Study (Kenya. Nairobi: Financial Sector Deepening Kenya, 2011), p. 11.
 
11
Rasheda Sultana, Mobile Banking: Overview Of Regulatory Framework In Emerging Markets (Bangladesh: Grameenphone Ltd., 2009).
 
12
Di Castri, ibid., 11.
 
13
Sultana, ibid.
 
14
Di Castri, ibid., 13.
 
15
For a description of the current m-payments ecosystem in the USA, see: Darin Continie et al., M-Payments In The United States: Mapping The Road Ahead (Boston, MA: Federal Reserve Bank of Boston, Federal Reserve Bank of Atlanta, 2011); Mobile Payments Industry Workgroup (MPIWG), The US Regulatory Landscape For Mobile Payments (Federal Reserve Bank of Atlanta and Federal Reserve Bank of Boston, 2012), available at https://​www.​bostonfed.​org/​bankinfo/​payment-strategies/​publications/​2012/​us-regulatory-landscape-for-mobile-payments.​pdf.
 
16
12 U.S.C. § 5511 (Dodd-Frank Act § 1021).
 
17
12 U.S. Code § 5531.
 
18
The FDIC governs part of m-payments by supervising banks and assuring that they comply with consumer protection laws, such as the Fair Credit Reporting Act, the Fair Credit Billing Act, and the Truth-In-Lending Act. The FRS, although serving as the nation’s central bank, has the responsibility, inter alia, to supervise and govern banks, ensuring the payment system remains stable and safe. The NCUA regulates federal credit unions and the OCC regulates national banks and federal savings associations by ensuring that they operate in a safe and sound manner, provide fair access to financial services, treat customers fairly, and comply with applicable laws and regulations. The FCC regulates interstate and international communications by radio, television, wire, satellite and cable. Because one of the goals of the FCC is to regulate homeland security through communications, the FCC has an interest in regulating the security and privacy data of m-payments, although FCC’s role as a m-payments regulator needs to be clarified because it does not have direct regulatory authority. In contrast, the FTC has direct authority over several participants in the m-payment ecosystem, including operating system developers, application developers, handset manufacturers, advertising companies, telecommunication providers and even companies offering bill-to-carrier options. The FinCEN also is an agency touching m-payments. As a division of the US Department of Treasury, the FinCEN’s purpose is to enhance the integrity of financial systems by facilitating the detection and deterrence of financial crime. Because financial crimes involve money laundering, FinCEN issued the Prepaid Access Final Rule, requiring prepaid access providers and sellers to file suspicious activity reports, retrieve and hold transactional and customer information, and effectuate an anti-money laundering program.
 
19
The United and Strengthening America by Providing Appropriate Tools Required to Intercept and Obstruct Terrorism (PATRIOT) Act.
 
20
15 USC 45, section 5.
 
21
In this chapter, the term “payment service provider” is used to mean an entity that provides payment services.
 
22
To address the issue of whether the current regulations governing traditional payment are insufficient to cover m-payments, the Federal Reserve Banks of Boston and Atlanta in 2010 convened a group of selected key players in m-payments, the Mobile Payment Industry Workgroup (MPIW), to discuss the potential gaps in regulations touching and concerning m-payments and provide regulatory guidance. The members of the MPIW, FCC, FTC and other members of federal and state banking agencies met in 2012.
 
23
On the role of non-banks in payment services, see Committee on Payments and Market Infrastructures,
Non-Banks In Retail Payments, Bank for International Settlements, 2014.
 
24
Established banks can embark on m-payments with relatively low risk and cost. Unlike mobile operators, banks can exploit the arrangement of cash-in/cash-out points incrementally, since they already have an existing product range, a branch network and marketing channels. A bank could start by signing up a few cash-in/cash-out points around a few branches and over time build a substantial base. Above all, banks are already fully prudentially regulated and supervised.
 
25
While in a pure “bank-led model”, a bank (or other licensed deposit-taking institution) holds the customer funds, in “non-bank-led” models, the customer is not required to have a bank account. Individual payment transactions occur entirely within the mobile operator. The funds in transit are matched by a deposit in a pooled account with one or more banks (when the issuance of e-money for cash is involved). However, since the PSP is not providing credit and not providing a deposit-taking function, customer funds are typically not comprised in deposit guarantee schemes.
 
26
For example, India and the United States, have introduced measures to protect customer funds if the issuer of prepaid payment instruments becomes insolvent. Committee on Payments and Market Infrastructures (CPMI) and the World Bank Group (2015 Consultative Report On Payment Aspects Of Financial Inclusion (so-called “PAFI Report”, 36). The report examines demand- and supply-side factors affecting financial inclusion in the context of payment systems and services and suggests measures to address these issues.
 
27
See Chap. 4.
 
28
Directive 2007/64/EC of the European Parliament and of the Council of 13 November 2007 on payment services in the internal market amending Directives 97/7/EC, 2002/65/EC, 2005/60/EC and 2006/48/EC and repealing Directive 97/5/EC (Text with EEA relevance). In October 2015 the European Parliament adopted the revised Directive on Payment Services (PSD2). Following the Parliament’s vote, the Directive will be formally adopted by the EU Council of Ministers. European Parliament legislative resolution of 8 October 2015 on the proposal for a directive of the European Parliament and of the Council on payment services in the internal market and amending Directives 2002/65/EC, 2013/36/EU and 2009/110/EC and repealing Directive 2007/64/EC (COM(2013)0547–C7-0230/2013–2013/0264(COD)).
 
29
Directive 2009/110/EC of the European Parliament and of the Council of 16 September 2009 on the taking up, pursuit and prudential supervision of the business of electronic money institutions amending Directives 2005/60/EC and 2006/48/EC and repealing Directive 2000/46/EC (Text with EEA relevance).
 
30
Several financial regulators still impose account-opening requirements that the poor cannot meet, which represents a conservative approach to interpreting the standards of the Financial Action Task Force (FATF) that does not take into account the risk-based approach recommended by the FATF, the FATF guidelines on financial inclusion and the experience of progressive countries that have adopted alternative and simplified opening procedures to overcome the obstacle represented by traditional identification criteria. Strict KYC rules employed in some markets place prohibitive costs on PSPs. For more information on the FATF risk-based approach, see FATF, Guidance For A Risk-Based Approach. The Banking Sector, FATF/OECD, 2014.
 
31
The European Union and Turkey have introduced requirements for the transparency and comparability of account fees and payment services.
 
32
Recently, when the Consultative Group to Assist the Poor (CGAP) analyzed financial consumer protection in the Europe/Central Asia region (i.e., Albania, Armenia, Azerbaijan, Bosnia, Georgia, Kazakhstan, Kosovo, Kyrgyz Republic, Macedonia, Russia, Serbia, and Tajikistan), they found that most of the countries did not begin to develop rules until 2008. Consultative Group to Assist the Poor, Financial Consumer Protection Regulation In Europe/Central Asia (CGAP, 2012).
 
33
Consultative Group to Assist the Poor, ibid.
 
34
Given the specificity of m-payments, standardization should address the issue of portability of m-payment applications (i.e. how payment applications follow consumers when they change mobile operators). Standardization of the various components (e.g. protocols, interfaces, applications, services) needs to be carried out thoroughly in order to minimize the risk of foreclosure of potential competitors or innovation.
 
35
Brazil has made payments access points significantly more available throughout the country through agent banking/business correspondents. The Central Bank started developing the current model in the late 1990s and that model has now become a permanent part of its agenda. Today, business correspondents account for more than half of all payments access points in the country. Other countries in Latin America and the Caribbean, Russia and India are following suit.
 
Literatur
Zurück zum Zitat Committee on Payments and Market Infrastructures (CPMI) and World Bank Group. (2015). Consultative report on payment aspects of financial inclusion. Bank for International Settlements and World Bank Group. Washington, DC. Committee on Payments and Market Infrastructures (CPMI) and World Bank Group. (2015). Consultative report on payment aspects of financial inclusion. Bank for International Settlements and World Bank Group. Washington, DC.
Zurück zum Zitat Committee on Payments and Market Infrastructures (CPMI). (2014). Non-banks in retail payments. Bank for International Settlements. Basel. Committee on Payments and Market Infrastructures (CPMI). (2014). Non-banks in retail payments. Bank for International Settlements. Basel.
Zurück zum Zitat Committee on Payment and Settlement Systems (CPSS). (2012). Innovations in retail payments. Bank for International Settlements. Committee on Payment and Settlement Systems (CPSS). (2012). Innovations in retail payments. Bank for International Settlements.
Zurück zum Zitat Consultative Group to Assist the Poor (CGAP). (2012). Financial consumer protection regulation in Europe/Central Asia. Washington, DC. Consultative Group to Assist the Poor (CGAP). (2012). Financial consumer protection regulation in Europe/Central Asia. Washington, DC.
Zurück zum Zitat Continie, D., et al. (2012). M-payments in the United States: Mapping the road ahead. Boston, MA: Federal Reserve Bank of Boston, Federal Reserve Bank of Atlanta. Continie, D., et al. (2012). M-payments in the United States: Mapping the road ahead. Boston, MA: Federal Reserve Bank of Boston, Federal Reserve Bank of Atlanta.
Zurück zum Zitat Dapp, T.-F. (2012). The future of (mobile) payments: New (online) players competing with banks. Frankfurt am Main, Germany: Deutsche Bank Research. Dapp, T.-F. (2012). The future of (mobile) payments: New (online) players competing with banks. Frankfurt am Main, Germany: Deutsche Bank Research.
Zurück zum Zitat Di Castri, S., et al. (2011). Consumer protection diagnostic study. Nairobi, Kenya: Financial Sector Deepening Kenya. Di Castri, S., et al. (2011). Consumer protection diagnostic study. Nairobi, Kenya: Financial Sector Deepening Kenya.
Zurück zum Zitat European Commission (2012). Green Paper: Towards an integrated European market for card, internet and m-payments. Brussels: EC. European Commission (2012). Green Paper: Towards an integrated European market for card, internet and m-payments. Brussels: EC.
Zurück zum Zitat Financial Action Task Force (FATF). (2014). Guidance for a risk-based approach. The banking sector. FATF/OECD. France. Financial Action Task Force (FATF). (2014). Guidance for a risk-based approach. The banking sector. FATF/OECD. France.
Zurück zum Zitat Sultana, R. (2009). Mobile banking: Overview of regulatory framework in emerging markets. Bangladesh: Grameenphone Ltd. Sultana, R. (2009). Mobile banking: Overview of regulatory framework in emerging markets. Bangladesh: Grameenphone Ltd.
Metadaten
Titel
M-Payments: How Much Regulation Is Appropriate? Learning from the Global Experience
verfasst von
Elisabetta Cervone
Copyright-Jahr
2016
DOI
https://doi.org/10.1057/978-1-137-57512-8_6