Weitere Kapitel dieses Buchs durch Wischen aufrufen
My first life lessons on the power, importance, and effects of pricing were emotional and left a permanent imprint. But they didn’t come in the university classrooms or corporate boardrooms where I spent much of my adult life as a professor or a consultant.
Bitte loggen Sie sich ein, um Zugang zu diesem Inhalt zu erhalten
Sie möchten Zugang zu diesem Inhalt erhalten? Dann informieren Sie sich jetzt über unsere Produkte:
“Hier ist meine Seele vergraben” (Here my soul is buried), interview with Hermann Simon Welt am Sonntag, November 9, 2008, p. 37.
Marvin Bower (1903–2003) is the co-founder of McKinsey & Company. He also was very interested in my pricing work.
Dolan RJ, Simon H (1996) Power pricing – how managing price transforms the bottom line. Free Press, New York.
Smith GE (ed) Visionary pricing: reflections and advances in honor of Dan Nimer. Emerald Publishing Group, Bingley.
Simon H (1989) Price management. Elsevier, New York.
Personal letter from Peter Drucker, July 7, 2003.
Personal letter from Doris Drucker, the wife of Peter Drucker, on November 2, 2005. She wrote: “I am sorry to tell you that Peter is very ill. Before his collapse he dictated a letter to you. The secretary just brought it here for his signature.” This note was followed by his testimonial for the book. He and I were scheduled to meet on November 12, 2005, at his house in Claremont, CA. The evening before the meeting, I called from Mexico City to confirm. Mrs. Drucker answered the phone and said, “Peter died this morning.” I was shocked.
Since the A player has double the weight of the B players the expected distribution is $50 for the A player and $25 for two B players. But any other outcome is possible. It depends all on the negotiations.
- My First Painful Encounters with Prices