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2014 | OriginalPaper | Buchkapitel

7. Proactive Management of Core Competencies, Innovation and Business Performance in a Period of Crisis: The Case of Spain

verfasst von : Lidia García-Zambrano, Arturo Rodríguez-Castellanos, Jose-Domingo García-Merino

Erschienen in: Entrepreneurship, Innovation and Economic Crisis

Verlag: Springer International Publishing

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Abstract

At present, it is known that intangible resources are the drivers of economic growth through innovation; intangibles have become the key resource for generating competitive advantage; what’s more, they are the fundamental source of business value. Numerous authors think that a concrete type of intangible resources, the core competencies, are the key factors that drive innovation and thus are able to be a source of competitive advantage. Nevertheless, there are few studies that analyse the relationship between investments in core competencies and business performance. For that reason, our objective is to test whether the proactive management of core competencies, through the investment into them, is translated into improved results in a period of crisis.

To achieve the aim of our research, a field study has been done, making telephone calls to Spanish companies’ financial managers. Then, their responses and their financial performance have been analysed. It was concluded that firms, whose managers affirm that invest into their core competencies, have outperformed more efficiency and a higher ROA in a period of crisis.

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Vorheriges Kapitel Youth Entrepreneurship and Crisis in the Health, Beauty and Sport Sectors

Nächstes Kapitel Seeking a Sustainable Competitive Advantage in Periods of Economic Recession for SMEs and Entrepreneurs: The Role of Value Co-creation and Customer Trust in the Service Provider

This chapter has been made inside of the Financial Valuation of Business Intangibles Research Group (VALINTE) and The Unitary of Training and Research UFI 11/51 of the University of the Basque Country, and funded partially by FESIDE Foundation (Research Project Ref. ECO2009-14383-C02-02), the University of the Basque Country UPV/EHU (Research Project Ref. EHU11/37) and the Basque Government (Research Project Ref. S-PC12UN018). We are grateful to the members of the Basque Management and Finance Forum for the collaboration on the treatment of questionnaire used to obtain information from the financial managers about the topics analysed in this chapter.

We have defined the efficiency of a company as the operating profits divided by the number of employees.

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Titel: Proactive Management of Core Competencies, Innovation and Business Performance in a Period of Crisis: The Case of Spain
verfasst von: Lidia García-Zambrano
Arturo Rodríguez-Castellanos
Jose-Domingo García-Merino
Verlag: Springer International Publishing
Buch: Entrepreneurship, Innovation and Economic Crisis
Print ISBN: 978-3-319-02383-0

Electronic ISBN: 978-3-319-02384-7

Copyright-Jahr: 2014
DOI: https://doi.org/10.1007/978-3-319-02384-7_7

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